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Lecturers Zone

Transparency Masters

Please click on one of the links below  - please note these are .ppt files (powerpoint). They will open within your browser. To save them to your computer click on file >> save as.

 

PowerPoint Slides: Learning Objectives

• Chapter 2
• Chapter 3
• Chapter 4
• Chapter 5
• Chapter 6
• Chapter 7
• Chapter 8
• Chapter 9
• Chapter 10
• Chapter 11
• Chapter 12

PowerPoint Slides: Tables and Figures

• Chapter 2
• Chapter 3
• Chapter 4
• Chapter 5
• Chapter 6
• Chapter 7
• Chapter 8
• Chapter 9
• Chapter 14
• Chapter 15

Instructors Manual

• Click here to gain access to the Instructors Manual for Contemporary Strategic Marketing (438k - PDF format)

 

Useful Websites

Click here to access useful websites