Table of contents (link to PDF of full detailed contents)

1 The Role of Innovation 1
2 Innovation and Economics 43
3 Contrasting Services with Manufacturing 72
4 Developing an Innovation Strategy 98
5 Ideas: Managing Creativity and Knowledge 144
6 Prioritization: Selecting and Managing the Portfolio 186
7 Implementation of New Products, Processes and Services 225
8 People, Organization and Innovation 265
9 Boosting Innovation Performance 312
10 The Future of Innovation Management 343
Appendix: Innovation Auditing 360