About the book

This fresh new text introduces IB from a truly global perspective. Packed with up-to-date case studies covering MNEs and SMEs from an impressive variety of countries, it encourages students to think critically about globalization and its contentious nature, and emphasises the role of contemporary issues such as CSR, ethics, global governance and climate change.

This area of the site offers you the opportunity to find out more about Morrison’s unique approach and look at a range of sample materials:

About the book

• What makes this book so special?


• Guided tour of the book


• Guided tour of the website


• Case studies


• Endorsements


• About the Author


• Updates

Sample materials

• Contents page


• Preface


• Sample chapter

To ensure that International Business remains on the cutting edge of IB texts, an updates feature is also included on this website, giving details on recent events and how they relate to the case studies and issues discussed in the book.