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Introduction to Management Fourth Edition: Richard Pettinger

The purpose of this material is to support and reinforce that which is in the present edition of the textbook itself. The material is presented as follows:

• More on the historical background and overview of the development of what management is to the present day
• More on the nature of performance assessment and measurement, a critical area and one that is increasingly coming under scrutiny
  • The need for multiple measures in performance assessment and evaluation
  • Measuring business and managerial performance
• An assessment of the language of management, with especial reference to jargon and ‘management speak’
• An example syllabus, relating the structure of management teaching and learning to the contents and coverage of the book
• An example seminar paper, taken from the book
• Outline ‘answers’ to the questions at the end of each chapter, concentrating on the applications of the lessons intended to good (and bad) practice
• Outline ‘answers’ to the ‘Management in Action’ case studies at the end of each chapter, with emphasis again on applications and practice.

This is to reinforce the overall intention of delivering a strong, complete and substantial overview, which is related to the development of professional and expert practice on the part of those now coming to study management at this stage in their education or careers.