Palgrave Macmillan and the editorial team have selected this set of papers from the archive of the journal to give a representative sample of the best of our content.

These papers, listed in chronological order, are available free to read and download for the next two months.



Building Trust in Higher Education Institutions: Using Congruence to Overcome Scepticism and Increase Credibility, Reputation, and Student Employability Through CSR; Cláudia Lessa & Arnaldo Coelho




Calls to Action: The Dangers of Negative CSR Information and Stakeholder Punishments; Lisa D. Lewin & Danielle E. Warren




Defining the Corporate Identity Construct; T C Melewar & Elizabeth Jenkins




A Corporate Character Scale to Assess Employee and Customer Views of Organization Reputation; Gary Davies, Rosa Chun, Rui Vinhas da Silva & Stuart Roper




Comparing Corporate Reputations: League Tables, Quotients, Benchmarks, or Case Studies?; Dennis Bromley




Corporate Reputation: The Definitional Landscape; Michael L Barnett, John M Jermier & Barbara A Lafferty



Corporate Associations in Marketing: Antecedents and Consequences; T J Brown



A World of Reputation Research, Analysis and Thinking — Building Corporate Reputation Through CSR Initiatives: Evolving Standards; Charles J Fombrun



Protecting Organization Reputations During a Crisis: The Development and Application of Situational Crisis Communication Theory; W Timothy Coombs


Investigating the Reasons for Turnover Intention of Workers in the Spinning and Weaving Industries in Iran; Hamid Reza Saberi, Amir Hossein Khoshakhlagh, Fereydoon Laal, Marziyeh Mirzahosseininejad, Mitra Hannani & Umesh Bamel