National Perspectives on the Development of Public Relations

Perspectives on Public Relations Historiography and Historical Theorization

Other Voices

Editors: Watson, Tom (Ed.)

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eBook 49,99 €
price for Germany (gross)
  • ISBN 978-1-137-40438-1
  • Digitally watermarked, DRM-free
  • Included format: EPUB, PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Hardcover 64,19 €
price for Germany (gross)
  • ISBN 978-1-137-40436-7
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
About this book

The National Perspectives on the Development of Public Relations: Other Voices series is the first to offer an authentic world-wide view of the history of public relations. It will feature six books, five of which will cover continental and regional groups. This last book in the series focuses on historiographical and theoretical approaches.

About the authors

Tom Watson is Professor of Public Relations in the Media School at Bournemouth University, UK. He is also Chair of the International History of Public Relations Conference. Tom researches public relations history as well as practice issues. He is a Fellow of the CIPR and a PRCA Founding Fellow.

Table of contents (6 chapters)

  • Introduction

    Watson, Tom

    Pages 1-3

    Preview Buy Chapter 29,69 €
  • What in the World is Public Relations?

    Watson, Tom

    Pages 4-19

    Preview Buy Chapter 29,69 €
  • Problems of Public Relations Historiography and Perspectives of a Functional-Integrative Stratification Model

    Bentele, Günter

    Pages 20-47

    Preview Buy Chapter 29,69 €
  • ‘Where the Quiet Work is Done’: Biography in Public Relations

    Lamme, Margot Opdycke

    Pages 48-68

    Preview Buy Chapter 29,69 €
  • Where is Public Relations Historiography? Philosophy of History, Historiography and Public Relations

    L’Etang, Jacquie

    Pages 69-84

    Preview Buy Chapter 29,69 €

Buy this book

eBook 49,99 €
price for Germany (gross)
  • ISBN 978-1-137-40438-1
  • Digitally watermarked, DRM-free
  • Included format: EPUB, PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Hardcover 64,19 €
price for Germany (gross)
  • ISBN 978-1-137-40436-7
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.

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Bibliographic Information

Bibliographic Information
Book Title
Perspectives on Public Relations Historiography and Historical Theorization
Book Subtitle
Other Voices
Editors
  • Tom Watson
Series Title
National Perspectives on the Development of Public Relations
Copyright
2015
Publisher
Palgrave Macmillan UK
Copyright Holder
The Editor(s) (if applicable) and The Author(s)
eBook ISBN
978-1-137-40438-1
DOI
10.1057/9781137404381
Hardcover ISBN
978-1-137-40436-7
Edition Number
1
Number of Pages
XII, 117
Topics