Europe's Asian Centuries

This series investigates the key connector that transformed the early modern world: the long-distance trade between Asia and Europe in material goods and culture. This trade stimulated Europe’s consumer and industrial revolutions, re-orientating the Asian trading world to European priorities. Europe’s pursuit of quality goods turned a pre-modern encounter with precious and exotic ornaments into a modern globally-organized trade in Asian export ware. Europe’s Asian Centuries engages with new historical approaches arising from global history; it develops subject areas grounded in skills and processes of production as well as material culture, and it demonstrates the new depth of research into diverse markets, quality differences and the development of taste. The books are groundbreaking in bringing the study of traded products, material cultures and consumption into economic and global history, and in making economic history relevant to wider cultural history. It has the vision of a history over a long chronology of two and a half centuries and wide European and Asian comparisons and connections.

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