Key Concepts in
Strategic Management Paperback
£12.99
ISBN 1403921350
Buy this book
Strategic management is a vibrant and controversial area of management. It requires intuition and judgement, the ability to work alongside structure, rules and procedures. Strategic management is about dealing with ambiguities, uncertainties and those ever-present surprises. It is also concerned with perfecting techniques to handle inconsistency, culture clashes and conflict, and handling irregularities, differences, disorder and instability.
Key Concepts in Strategic Management provides an accessible and comprehensive guide to the major themes, concepts, terms and theorists encountered in strategic management.Features include:
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Each of the key concepts is placed alphabetically for ease of use
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Entries are fully cross-referenced and there are further reading and website references which point you to additional resources for study
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Illustrations are used to help explain complex terminology
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A fully comprehensive index, allowing you to follow themes running through the entries
Key Concepts in Strategic Management will help undergraduate students understand their main textbooks and wider reading, will provide a useful source of definitions for assignments, and will be an ideal aid to revision.
Sample Chapter
Full Contents Listing
A B C D E
F G H I
J K L M
N O P Q
R S T U
V W X Y
Z
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