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Palgrave Macmillan
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Beyond Good Company

Next Generation Corporate Citizenship

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  • © 2007

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Table of contents (14 chapters)

  1. Introduction

  2. Next Generation Corporate Citizenship

  3. A Movement Afoot

  4. Repurposing the Enterprise

  5. Putting Citizenship to Work

  6. Conclusion Can Business Step Up?

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About this book

The authors have conducted extensive research into the role of business in public life. This book takes a practice-oriented look at corporate citizenship, and uses real, behind the scenes examples from well-known companies to show that for many firms social responsibility is becoming more integrated into corporate strategy.

Reviews

'...a practical look at how today's corporations can be a force for good in the world, without sacrificing the bottom line. If you are interested in the world you are going to live in, in the future, this is a book to give you hope.' - Business Executive

About the authors

BRADLEY GOOGINS is executive director of the Center for Corporate Citizenship at Boston College, USA.

PHILIP MERVIS is a research fellow Center for Corporate Citizenship at Boston College, USA.

STEVEN ROCHLIN is director of research and policy development, Center for Corporate Citizenship at Boston College, USA.

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