Acquisition Strategies in European Emerging Markets

1. Front Matter

   Pages i-xv

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2. FDI in European Emerging Economies

   1. Front Matter

      Pages 1-1

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   2. Introduction: Acquisition Strategies in European Emerging Markets

      • Klaus E. Meyer, Saul Estrin

      Pages 3-10

   3. Institutional Contexts and FDI Trends in European Emerging Economies

      • Camilla Jensen

      Pages 11-26

   4. The Changing Patterns of Foreign Direct Investment: Survey Insights

      • Klaus E. Meyer, Delia Ionasçu, Przemysław Kulawczuk, Anna Szcześniak, Zoltán Antal-Mokos, Krisztina Tóth et al.

      Pages 27-39

3. Acquisitions: Business Strategy and Economic Policy

   1. Front Matter

      Pages 41-41

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   2. Acquisition as an Entry and Growth Strategy

      • Klaus E. Meyer

      Pages 43-57

   3. Synergy Management in Acquisitions

      • Krisztina Tóth

      Pages 58-71

   4. M&A in Mobile Telephony: Industry Dynamics

      • Jamie Anderson, Zoltán Antal-Mokos

      Pages 72-83

   5. Institutional and Regulatory Barriers to Foreign M&A in Central Europe

      • Mieczysław Bąk, Przemysław Kulawczuk, Anna Szcześniak

      Pages 84-93

   6. Acquisitions, Institutions and Policy

      • Klaus E. Meyer, Saul Estrin

      Pages 94-113

4. Case Studies

   1. Front Matter

      Pages 115-115

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   2. The Evolution of the Hungarian Mobile Communications Market and T-Mobile Hungary

      • Zoltán Antal-Mokos, András Bauer

      Pages 117-132

   3. The Purchase of a Monopoly: France Telecom Acquires TPSA

      • Przemysław Kulawczuk

      Pages 133-146

   4. Building Strategic Alliances to Maintain Independence: Bank Millennium and Banco Comercial Português

      • Anna Szcześniak

      Pages 147-160

   5. Building Profit from Losses: K&H and ABN AMRO

      • Krisztina Tóth

      Pages 161-175

   6. Creating a Nordic Bank: SEB-Vilniaus Bankas

      • Kristina Šimkutė

      Pages 176-189

   7. The Emergence of the Central European MNE: MOL

      • Zoltán Antal-Mokos, Krisztina Tóth

      Pages 190-202

   8. Growth through Multiple Acquisitions: Carlsberg Breweries in Poland

      • Mieczysław Bąk

      Pages 203-216

   9. Purchase the National Brand no. 1 to Rescue Entry Strategy? The Acquisition of Wedel by Cadbury-Schweppes

      • Przemysław Kulawczuk

      Pages 217-231

This study investigates mergers and acquisitions in emerging economies. Combining a questionnaire survey with eleven case studies in Poland, Hungary and Lithuania, it develops a dynamic perspective of international acquisitions, and a refined acquisition typology. Implications are derived for managers and policy makers, and for scholarly research.

• Acquisition
• brand
• business
• business strategy
• Central Europe
• emerging markets
• foreign direct investment
• growth
• Hungary
• institutions
• investment
• management
• mergers
• Mobile
• strategic alliance

• Reading University Business School, Reading, UK

  Klaus E. Meyer

• Business and Society, London Business School, UK

  Saul Estrin

JAMIE ANDERSON Senior lecturer in Strategy and Innovation, European School of Management and Technology, Germany ZOLTAN ANTAL- MOKOS Associate Professor of Strategy, European School of Management and Technology, Germany MIECZYSLAW BAK Institute for Private Enterprise and Democracy, Poland ANDREAS BAUER Professor of Marketing, Corvinus University of Budapest, Hungary VALDONE DARSKUVIENE Associate Professor of Finance, Vytautas Magnus University, Kaunas and Baltic Management Institute, Vilinius, Lithuania DELIA IONASCU Assistant Professor of Economics, Copenhagen Business School, Denmark CAMILLA JENSEN Associate Professor, Copenhagen Business School, Denmark PRZEMYSLAW KULAWCZUK Department of Economics, University of Gdansk and Institute for Private Enterprise and Democracy, Poland ANNA SZCZESNIAK Institute for Private enterprise and Democracy, Poland KRISTINA SIMKUTE Research Assistant, Copenhagen Business School, Denmark KRISZTINA TOTH Senior Assistant Professor, Corvinus University of Budapest, Hungary

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