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Palgrave Macmillan

Attracting and Retaining Talent

Becoming an Employer of Choice

ISBN 9781137411730
Publication Date June 2014
Formats Paperback Ebook (PDF) Ebook (EPUB) 
Publisher Palgrave Macmillan
Series Palgrave Pocket Consultants

Many companies are adopting an 'employer of choice' strategy, offering a variety of employee benefits in an attempt to attract and retain quality staff. However, most are adopting this strategy in a superficial way.

Attracting and Retaining Talent offers a practical roadmap for developing a new, more productive workplace culture; one that examines the employment relationship, reflects the changing needs of the modern employee, and – at the same time - the interests of the progressive organisation. This new way of relating is the cornerstone of being an employer of choice and for attracting the most talented workforce.

Dr Tim Baker is an international consultant and Managing Director of WINNERS-AT-WORK Pty Ltd (www.winnersatwork.com.au), which specializes in assisting managers to develop productive workplace cultures. Tim has conducted over 2,430 seminars, workshops and keynote addresses to over 45,000 people in 11 countries across 21 industry groups over 18 years. He was voted one of the 50 Most Talented Global Training & Development Leaders by the World HRD Congress. Tim is a successful author, executive coach, master trainer, visiting university lecturer and keynote speaker.

1. The Eight Changing Values 
2. The New World of Work 
3. The New Employment Relationship Model 
4. Learning and Earning: From Specialist Employment to Flexible Deployment 
5. Customer-centricity: From Internal Focus to Customer Focus 
6. The End of the Job: From Job Focus to Performance Focus
7. Burn the Organisational Chart! From Functional-based to Project-based Work
8. Engaging Hearts and Minds: From Human Dispirit and Work to Human Spirit and Work
9. Committing to the Cause: From Loyalty to Commitment
10. Three Dimensional Learning: From Training to Learning
11. Overcoming the Initiative Paradox: From Closed Information to Open Information


'Tim Baker's latest book provides just the ticket for turning your organization into a great place to work.'
-Professor Marshall Goldsmith, author or editor of 34 books including the global bestsellers MOJO and What Got You Here Won't Get You There
'Tim's book is a real joy: clearly written, nicely produced and very practical. He brings some fresh thinking to the all-important area.'
-Professor Adrian Furnham, University College London
'Tim Baker's insights in Attracting and Retaining Talent offer new ways of thinking about how employees relate to their organization. The ideas are fresh and forward thinking. The cases and tools are pragmatic and practical. This is an excellent book on how the organization of the future will match future employee expectations.'
-Professor Dave Ulrich, Ross School of Business, University of Michigan;Partner, the RBL Group
'Attracting and Retaining Talent is a very timely book that asks the critical questions, presents clear and concise guidance, and shares examples of where organizations are getting it right. It is a valuable field guide for every organization that wants to engage the new workforce in a highly meaningful way.'
-Jim Kouzes, co-author of the bestselling and award-winning book The Leadership Challenge; Executive Fellow of Leadership, Leavey School of Business, Santa Clara University
'While many books have identified seismic shifts in the workplace, few have identified as clearly as Tim Baker the crucial need for organizations to rethink their relationships between management and employees. This important and accessible new book emphasizes the need for new values and cultures to enable organizations to innovate, adapt, and renew their focus on customers, and it provides clear, research-based and practical advice for managers and employees to meet this need.'
-Professor Peter Coaldrake, Vice-Chancellor, QUT
'Tim Baker explains why organizations must change old ways and shows how with the New Employment Relationship Model that offers practical and powerful approaches to flexibility, collaboration, customer focus, and performance orientation.'
-Aubrey Warren, Pacific Training & Development
'A highly recommended resource for business owners, human resource practitioners and managers. Tim Baker clearly articulates easy to follow and innovative guidelines on becoming an employer of choice.'
-Dr Vicky Browning, MBA Director, QUT Graduate School of Business
'The ideas and methods in Tim's book have been applied with sensational results in several organizations I have been involved with. Highly-recommended reading.'
-Dan McPherson, Executive Manager Organizational Development and Engagement, Lockyer Valley Regional Council
'Your suggestion of applying the research-based New Employment Relationship Model, which identifies eight values of the new psychological contract or employment relationship, is thought provoking.'
-Commissioner Ian Stewart, Queensland Police Service
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