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Palgrave Macmillan

Economics, Governance, and Politics in the Wine Market

European Union Developments

ISBN 9781137398499
Publication Date August 2014
Formats Hardcover Ebook (EPUB) Ebook (PDF) 
Publisher Palgrave Macmillan

The global wine industry is a continually modifying market impacted by financing, culture, and politics. Economics, Governance, and Politics in the Wine Market follows developments in European agriculture policies on wine legislation and market trend orientation between political power and market structure, from their inception through recent reforms. This political economic analysis seeks to explain the implementation of wine policies applied to production management in Europe.

Gaeta and Corsinovi use The Public Choice model to describe bargaining and trade-off in agriculture wine policy by governments, producers, and critical industrial organizations. They argue that market problems cannot be analyzed without an understanding of the motives and processes behind upstream policy decisions. With the book's theoretical approaches and famous case studies, readers become agricultural wine experts capable of navigating the current complex wine market of the European Union.

Davide Gaeta is CEO of Chianti Classico Company and Associate Professor in the Department of Business Administration at the University of Verona, Italy, where he teaches economics of wine firms and wine policy. He has managed many private and public institutions, policy organizations and EU lobbies in the wine sector. He is also on the boards of several wine companies.

Paola Corsinovi has a PhD in Wine Economics and Rural development. She works in Brussels, Belgium, as a consultant for business firms and wine organizations. She has been President of the Young Florence and Tuscany Agriculture Association.

1. The Political Scenarios and the Choices System
1.1 The Decision-Making Process: An Analysis of EU Agriculture Bodies

1.2 From the Common Agricultural Policy to the Single Common Market Organization
1.3 The Developments of European Wine Policies
1.4 An Analysis of How Wine CMO Resources Are Allocated between the Member States

2. Toward Market Equilibrium?
2.1 Economics and Market Instruments in a Few Examples
2.2 Production, Prices, and Supply Management
2.3 Wine Consumption and the Policy Paradox
2.4 The Stumbling Blocks Facing the International Wine Trade

3. Policy Bargaining: Lobby and Pressure Groups
3.1 Public and Private Interest to Lead the Choice: The Public Choice Approach
3.2 The Influence of Pressure Groups on Wine Sector Policies and Intervention Areas
3.3 Lobbying in the Wine Sector


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