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Palgrave Macmillan

Latinos and Narrative Media

Participation and Portrayal

ISBN 9781137366450
Publication Date November 2013
Formats Hardcover Ebook (PDF) Ebook (EPUB) 
Publisher Palgrave Macmillan

Bringing together 15 scholars of Latino popular culture, this book makes visible a range of material objects and intellectual products out there that capture the myriad and infinite experiences of Latinos. The contributors identify a contemporary scene whereby the massive presence of Latinos in the United States is actively shaping American culture. There are a multitude of narrative media forms created by and that feature Latinos in the twenty-first century. This proliferation of diverse media formats by and about Latinos extends into film, television, animated cartoons, comic books, Internet, and video games. Using the methods and theories of aural-visual studies (film, animation, and TV), visual-textual studies (comic books) and approaches that typify digital and Internet analyses, this volume captures in all its complexity and nuance this century of multimediated Latinos.

Frederick Luis Aldama is Arts and Humanities Distinguished Professor of English and Founder and Director of LASER/Latino & Latin American Space for Enrichment Research at The Ohio State University, USA. He is the author of 13 books, including: Your Brain on Latino Comics: From Gus Arriola to Los Bros Hernandez, The Routledge Concise History of Latino/a Literature, and ¡Muy Pop!: Conversations on Latino Pop Culture (co-authored with Ilan Stavans).

Foreword: Confessions of a Multimediated Latino; Javier Hernandez
1. Multimediated Latinos in the 21st Century: An Introduction; Frederick Luis Aldama
2. Border Media and New Spaces of Latinidad; Camilla Fojas
3. Days of the (Un)Dead: Vampires, Zombies, and Other Forms of Chicano/a Horror in Film; Jesse Alemán
4. Postmodern Guacamole: Lifting the Lid on El Tigre: The Adventures of Manny Rivera; Phillip Serrato
5. Latino Media in a Digital Age; Randy Ontiveros
6. Tex[t]-Mex, Seductive Hallucinations of the 'Mexican' in America, 2.0: A Diary Chronicling the Transmogrifying Metamorphosis of a Neurosis from Book to Museum and on to the Internet; William Nericcio
7. Nacho Libre, or, The Inauthenticity of Rasquachismo Ilan Stavans Illuminated Bodies: Kat Von D and the Borderlands of Tattoo Culture; Theresa N. Rojas
8. Staking Out a Blatino Borderlands; Adilifu Nama
9. Latina Ethnoracial Ambiguity in Post-Racial Television Narratives; Isabel Molina-Guzmán
10. Unwanted Extraterrestrials...or Dirty, Stinking, Aliens: Latinos in Today's Sci-Fi Televisual Blueprints; Samuel Saldívar
11. Empathic Cross-fires: Latinos in Bollywood...Bollywood in Latinolandia; Torsa Ghosal
12. From El Mariachi to Spy Kids?: A Cognitive Approach; Sue J. Kim
13. Latino Sci-Fi: Cognition and Narrative Design in Alex Rivera's Sleep Dealer; Christopher González
14. Latino Comics: Javier Hernandez's El Muerto as an Allegory of Chicano Identity; David William Foster
15. Getting Your Mind/Body On: Latinos in Video Games; Frederick Luis Aldama
16. Multimediated Latinos Come Full Circle: An Afterword; John Jota Leaños

Jesse Alemán, University of New Mexico, USA
Camilla Fojas, DePaul University, USA
David William Foster, Arizona State University, USA
Torsa Ghosal, The Ohio State University, USA
Christopher González, Texas A&M University-Commerce, USA
Sue J. Kim, University of Massachusetts, Lowell, USA
Isabel Molina-Guzmán, University of Illinois, Urbana-Champaign, USA
Adilifu Nama, Loyola Marymount University, USA
William Nericcio, San Diego State University, USA
Randy Ontiveros, University of Maryland, USA
Theresa Rojas, The Ohio State University, USA
Samuel Saldívar, Michigan State University, USA
Phillip Serrato, San Diego State University, USA
Ilan Stavans, Amherst College, USA


"A multifaceted assessment of Latinos/as in contemporary popular culture. By deeply interrogating representations that others have dismissed as trivial, the book's dynamic range of approaches offers vital new ways of seeing Latinos/as. It's beautifully composed and richly nuanced essays bring twenty-first century Latino-ness to life on screens big and small." - Priscilla Peña Ovalle, University of Oregon, USA, and author of Dance and the Hollywood Latina: Race, Sex and Stardom
"Aldama has done it again, assembling some of the sharpest minds around to put the spotlight on the next stage in Latino/a media and cultural studies. A treasure trove of insight and illumination, this book is guaranteed to capture the attention of students, scholars, and anyone invested in the politics of Latino/a media representations. This book is what we've all been waiting for." - Richard T. Rodríguez, University of Illinois at Urbana-Champaign, USA, and author of Next of Kin: The Family in Chicano/a Cultural Politics
"A timely, lively collection of essays on how Latino/as create and absorb mass media, authored by a Murderer's Row of scholars who know their Dora from their Derrida, their Sancho Panza from their Sartre." - Gustavo Arellano, syndicated columnist of ¡Ask a Mexican!
"Latinos and Narrative Media bursts through into new exploratory spaces that shine a bright new light on Latino Media Studies. Aldama and his crew welcome us in their dazzling discovery of exquisite new planetary constellations." - Ana Merino, University of Iowa, USA, and author of El comic hispánico and Chris Ware: La secuencia circular
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