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CSR in Practice
 
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CSR in Practice
Delving Deep
 
 
Palgrave Macmillan
 
 
 
 
 
28 Nov 2006
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£80.00
|Hardback In Stock
  
9780230013681
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DescriptionContentsAuthors

Seven chapters of original research delve deep into the reality of CSR pursuit. Paucity of CSR leadership emerges as central. From examination of CSR application within the supply chain of a global food manufacturer to a local French hospital, the inability to reconcile organisational requirements with social responsibility demands leads to social irresponsibility. Equally, shortage of ethical concern is emphasised in investment banking and especially private healthcare. Moral leadership is moving from the physician to the healthcare manager through promoting images of the body beautiful to attract vulnerable clients. Study of insider trading highlights the real concern, namely the influence of global corporations shaping markets in their favour and not the insider with privileged knowledge.

Astonishing in its breadth, this book concludes that CSR is here to stay. Needed however, are the skills for improved CSR adoption from the boardroom downwards. Integrating CSR and firm strategy remains the challenge.


Description

Seven chapters of original research delve deep into the reality of CSR pursuit. Paucity of CSR leadership emerges as central. From examination of CSR application within the supply chain of a global food manufacturer to a local French hospital, the inability to reconcile organisational requirements with social responsibility demands leads to social irresponsibility. Equally, shortage of ethical concern is emphasised in investment banking and especially private healthcare. Moral leadership is moving from the physician to the healthcare manager through promoting images of the body beautiful to attract vulnerable clients. Study of insider trading highlights the real concern, namely the influence of global corporations shaping markets in their favour and not the insider with privileged knowledge.

Astonishing in its breadth, this book concludes that CSR is here to stay. Needed however, are the skills for improved CSR adoption from the boardroom downwards. Integrating CSR and firm strategy remains the challenge.


Contents

Contents
Introduction
Corporate Social Responsibility (CSR): Contrast of Meanings and Intents; A. P.Kakabadse; N.K.Kakabadse & C.Rozuel
CSR Penetrating the Supply Chain: Desire Lacking Reality; A.P.Kakabadse; N.K.Kakabadse & R. Middleton
Corporate Social Responsibility (CSR) in Healthcare: Case Study of a Local French Hospital; A.P. Kakabadse, N.K. Kakabadse and C. Rozuel
Investment Brokers Orientation toward CSR; A.P.Kakabadse; N.K.Kakabadse & R.Knyght
Ethical Considerations in Decision-Making: Case Study of the UK's Acute Private Healthcare Industry; A.P.Kakabadse; N.K.Kakabadse; C. Rozuel & K. Elliott
Insider Trading - So What's Wrong With It? Examination of the Vienna, London and New York Stock Exchanges; A.P.Kakabadse; N.K.Kakabadse & A.Kaspurz
CSR in the Boardroom: Myth or Mindfulness; A.P.Kakabadse; N.Kakabadse


Authors

ANDREW KAKABADSE is Professor of International Management Development at Cranfield University, School of Management, UK

NADA KAKABADSE is Professor in Management and Business Research at Northampton Business School, UK.