Thoroughly revised and updated to reflect changes in health promotion practice, policy and research, this book is a core text for the Open University course K301: 'Promoting Health: Skills, Perspectives and Practice'. It will be of continued interest to all those committed to promoting health, especially those working in the health and social care fields.

PART ONE: EXPLORING HEALTH PROMOTION
Promoting Health: Everybody's Business?; L. Jones
What is Health?; L. Jones
Behavioural and Environmental Determinants of Health; L. Jones
The Rise of Health Promotion; L. Jones
Theories and Models in Health Promotion; L. Jones
Ethical Issues in Health Promotion; L. Jones & A. Cribb
Building Competence in Health Promotion; L. Jones
PART TWO: COMMUNICATING AND EDUCATING FOR HEALTH
Developing Effective Communication; C. Inman & J. Katz
Supporting Individuals and Facilitating Change: Utilising Counselling Skills; M. Sidell
Educating for Health; M. Sidell
Educating and Communicating through the Mass Media; M. Sidell
PART THREE: INVESTIGATING HEALTH INFORMATION
What Counts as Evidence in Health Information; J. Katz & J. Bunker
Studying Populations; J. Katz
Analysing Numerical Data; J. Katz
Planning Health Promoting Interventions; M. Sidell, J. Katz & L. Jones
PART FOUR: EVALUATING HEALTH PROMOTION
Evaluation in Health Promotion: Why Do It?; A. Peberdy
Evaluation Design; A. Peberdy
Enquiring and Reporting; A. Peberdy
Evaluation and the Future of Health Promotion; A. Peberdy

JEANNE KATZ and ALYSON PEBERDY are Lecturers in Health and Social Welfare and JENNY DOUGLAS is Senior Lecturer in Health and Social Welfare, all at The Open University.