Politicians and Rhetoric

The Persuasive Power of Metaphor

Authors: Charteris-Black, J.

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About this book

This analysis of the rhetoric of nine successfully persuasive politicians explains how their use of language created credible and consistent stories about themselves and the social world they inhabit. It explores their use of metaphors, their myths and how language analysis helps us to understand how politicians are able to persuade.

Reviews

'This book is a fascinating exercise in the art of critical metaphor analysis of political speeches,including recent speeches by G W Bush and Obama. It addresses the vital need to raise awareness of metaphor's role in myth making, simplification by binary thinking, and affective evaluation, which often operate at an unconscious level for the audiences of political speeches. Analysis of metaphor along with other rhetorical schemes such as repetition,chiasmus and rhetorical questions,is well integrated into the author's model of political rhetoric/persuasion. The second edition helpfully includes several new references to recent work on metaphor and ideology.' - Andrew Goatly,Lingnan University,China

'In an age of growing distrust in politicians, their promises, their speeches, and their decisions, Jonathan Charteris-Black succeeds in convincing us of the 'complex art of rhetoric'. Some politicians' speeches have become salient elements of collective experiences, they are repeated over and over again, they are quoted and re-contextualised. The precise, detailed and careful analyses of speakers, speeches, and the images (metaphors) employed over decades and centuries make it abundantly clear that the genre of speeches retains its important role in spite and also perhaps because of the new media and new forms of politics. This innovative and very well written book is essential reading for all who want to understand how 'politics functions'.' - Ruth Wodak, Distinguished Professor of Discourse Studies, Lancaster University, UK

'Overall...this book is highly recommended for readers interested in questions of political discourse or language, particularly given its methodological contribution to a field dominated by issues and texts of abstract theorisation.'- Lee

Jarvis, Political Studies Review

'This book will interest those fascinated with linguistics, rhetoric and political communication. It can also serve as a guide for those wary of political 'spin' who want to develop critical skills in discerning ethical integrity from nefarious intention. The book provides lucid insight into the way metaphors and political myths are developed by politicans seeking to achieve an intended effect. The artful use of language, Chateris-Black shows, can be incredibly persuasive.' LSE Blog


Table of contents (12 chapters)

  • Persuasion, Speech Making and Rhetoric

    Charteris-Black, Jonathan

    Pages 1-27

  • Metaphor in Political Discourse

    Charteris-Black, Jonathan

    Pages 28-51

  • Winston Churchill: Metaphor and Heroic Myth

    Charteris-Black, Jonathan

    Pages 52-78

  • Martin Luther King: Messianic Myth

    Charteris-Black, Jonathan

    Pages 79-108

  • Enoch Powell: the Myth of the Oracle

    Charteris-Black, Jonathan

    Pages 109-137

Buy this book

eBook $34.99
price for USA
  • ISBN 978-0-230-31989-9
  • Digitally watermarked, no DRM
  • Included format: PDF
  • eBooks can be used on all reading devices
  • Download immediately after purchase
Hardcover $130.00
price for USA
  • ISBN 978-0-230-25164-9
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
Softcover $47.00
price for USA
  • ISBN 978-0-230-25165-6
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.

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Bibliographic Information

Bibliographic Information
Book Title
Politicians and Rhetoric
Book Subtitle
The Persuasive Power of Metaphor
Authors
Copyright
2011
Publisher
Palgrave Macmillan UK
Copyright Holder
Palgrave Macmillan, a division of Macmillan Publishers Limited
eBook ISBN
978-0-230-31989-9
DOI
10.1057/9780230319899
Hardcover ISBN
978-0-230-25164-9
Softcover ISBN
978-0-230-25165-6
Edition Number
2
Number of Pages
XIV, 370
Topics