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Challenges to Democracy in the 21st Century

Political Communication in Direct Democratic Campaigns

Enlightening or Manipulating?

Editors: Kriesi, H. (Ed.)

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About this book

Analyzes the communication processes in direct democratic campaigns and their effect on the opinion formation of the voters. Based on a detailed analysis of the politicians' strategies, media coverage and the opinion formation of the public in three campaigns, this book argues that the campaigns are more enlightening than manipulating.

About the authors

LAURENT BERNHARD Post-Doctoral Researcher at the National Center of Competence in Research (NCCR) Switzerland HEINZ BONFADELLI Professor at the Institute for Mass Communication and Media Research, University of Zurich, Switzerland URS DAHINDEN Professor for Communication and Media Science at the University of Applied Sciences in Chur and Senior Lecturer at the University of Zurich, Switzerland THOMAS N. FRIEMEL Senior Teaching and Research Associate at the Institute of Mass Communication and Media Research at the University of Zurich, Switzerland MATTHIAS GERTH Ph.D. Student in Communication Science at the University of Zurich, IPMZ-Institute of Mass Communication and Media Research, Switzerland, and Project Assistant at the NCCR Democracy REGULA HÄNGGLI Senior Research Associate at the NCCR Democracy and a Head Assistant in Comparative Politics at the University of Zurich HANSPETER KRIESI Chair in Comparative Politics at the Department of Political Science of the University of Zurich, Switzerland RINALDO KÜHNE Ph.D. Student at the Institute of Mass Communication and Media Research, University of Zürich, Switzerland JÖRG MATTHES Assistant Professor for Political Communication and Political Behavior at the NCCR Democracy and the Institute of Mass Communication and Media Research, University of Zurich, Switzerland PATRICK RADEMACHER Research Consultant in a Strategy Consulting Firm specialized in the Content Industries CHRISTIAN SCHEMER Post-Doctoral Researcher at the Institute of Mass Communication and Media Research, University of Zürich, Switzerland GABRIELE SIEGERT Professor of Communication Science and Media Economics at the University of Zurich, Switzerland WERNER WIRTH Professor for Communication and Empirical Media Research at the Institute of Mass Communication and Media Research, University of Zürich, Switzerland

Reviews

'Interest in political campaigns and the role of the media has increased dramatically over the last few years. Political Communication in Direct Democratic Campaigns offers an impressively broad study of the interactions among politicians, the media and citizens. Based on a comprehensive data collection on three direct democratic campaigns in Switzerland, the contributors to this volume offer fascinating new insights on how media and politicians interact and how this interaction affects and is affected by citizens. Given the innovative and comprehensive design of the data collection this book will influence future work on political communcation.'

- Simon Hug, Department of Political Science and International Relations, University of Geneva, Switzerland


Table of contents (14 chapters)

  • Political Communication: An Integrated Approach

    Kriesi, Hanspeter

    Pages 1-16

  • The Context of the Campaigns

    Kriesi, Hanspeter (et al.)

    Pages 17-38

  • Design of the Study: An Integrated Approach

    Hänggli, Regula (et al.)

    Pages 39-53

  • Coalition Formation

    Bernhard, Laurent (et al.)

    Pages 54-68

  • Construction of the Frames

    Hänggli, Regula (et al.)

    Pages 69-81

Buy this book

eBook $79.99
price for USA (gross)
  • ISBN 978-0-230-34321-4
  • Digitally watermarked, DRM-free
  • Included format: EPUB, PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Hardcover $116.00
price for USA
  • ISBN 978-0-230-30489-5
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
Softcover $100.00
price for USA
  • ISBN 978-1-349-33876-4
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.

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Bibliographic Information

Bibliographic Information
Book Title
Political Communication in Direct Democratic Campaigns
Book Subtitle
Enlightening or Manipulating?
Editors
  • H. Kriesi
Series Title
Challenges to Democracy in the 21st Century
Copyright
2012
Publisher
Palgrave Macmillan UK
Copyright Holder
Palgrave Macmillan, a division of Macmillan Publishers Limited
eBook ISBN
978-0-230-34321-4
DOI
10.1057/9780230343214
Hardcover ISBN
978-0-230-30489-5
Softcover ISBN
978-1-349-33876-4
Edition Number
1
Number of Pages
XVII, 265
Topics