Explore the Palgrave Book Archives: Choose from over 10,000 eBooks, only 9.99 each! Browse now >>

Scenes of Parisian Modernity

Culture and Consumption in the Nineteenth Century

Authors: Hahn, H.

Buy this book

eBook $79.99
price for USA (gross)
  • ISBN 978-0-230-10193-7
  • Digitally watermarked, DRM-free
  • Included format: PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Hardcover $115.00
price for USA
  • ISBN 978-0-230-61583-0
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
Softcover $110.00
price for USA
  • ISBN 978-1-349-37942-2
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
About this book

Integrating the history of Paris with the history of consumption, the press, publicity, advertising and spectacle, this book traces the evolution of the urban core districts of consumption and explores elements of consumer culture such as the print media, publishing, retail techniques, tourism, city marketing, fashion, illustrated posters and Montmartre culture in the nineteenth century. Hahn emphasizes the tension between art and industry and between culture and commerce, a dynamic that significantly marked urban commercial modernity that spread new imaginary about consumption. She argues that Parisian consumer culture arose earlier than generally thought, and explores the intense commercialization Paris underwent.

About the authors

H. HAZEL HAHN is an Associate Professor of History at Seattle University, USA.

Reviews

"Integrating histories of Paris, consumption, the press, publicity, advertising, and spectacle, the book is consistently interdisciplinary, reading texts, images, and urban spaces. Hahn s book deepens our understanding of advertising business, advertising media, its regulation, its cultural representation, and its critique. She shows how various realities (celebrities, commodities, spaces, events, media, images, texts, etc.) can be commercialized, and works to raise commercialization to the status of a defining feature of modernity. For students of advertising history in particular, this is an important and stimulating book." - H-Urban

"Hahn makes a compelling case for a significantly earlier onset of consumer and publicity modernism than conventionally understood. Moreover, the book demonstrates the importance, at least in France, of studying aesthetic modernism apart from economic conceptions of modernism, and the folly of subsuming aesthetic modernism under economic modernism . . .The incorporation of, and visual culture approach to, many illustrations and advertisements also places the work at the forefront of recent scholarship in cultural history." - Mary Lynn Stewart, Chair, Department of Women s Studies, Simon Fraser University


Table of contents (12 chapters)

  • Introduction

    Hahn, H. Hazel

    Pages 1-12

  • Consumption as Urban Pleasure: The Rise of Modern Consumer Culture

    Hahn, H. Hazel

    Pages 15-44

  • Paris, the Capital of Amusement, Fashion, and Modernity

    Hahn, H. Hazel

    Pages 45-62

  • Fashion Discourses in Fashion Magazines and Delphine de Girardin’s Lettres Parisiennes

    Hahn, H. Hazel

    Pages 63-80

  • Charlatanism or Modern Merchandising?: The Mentalités of Publicity and the Commercialization of Culture

    Hahn, H. Hazel

    Pages 81-105

Buy this book

eBook $79.99
price for USA (gross)
  • ISBN 978-0-230-10193-7
  • Digitally watermarked, DRM-free
  • Included format: PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Hardcover $115.00
price for USA
  • ISBN 978-0-230-61583-0
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
Softcover $110.00
price for USA
  • ISBN 978-1-349-37942-2
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.

Services for this book

Loading...

Bibliographic Information

Bibliographic Information
Book Title
Scenes of Parisian Modernity
Book Subtitle
Culture and Consumption in the Nineteenth Century
Authors
Copyright
2009
Publisher
Palgrave Macmillan US
Copyright Holder
H. Hazel Hahn
eBook ISBN
978-0-230-10193-7
DOI
10.1057/9780230101937
Hardcover ISBN
978-0-230-61583-0
Softcover ISBN
978-1-349-37942-2
Edition Number
1
Number of Pages
XIII, 289
Number of Illustrations and Tables
36 b/w illustrations
Topics