The Palgrave Macmillan Asian Business Series

Asian Inward and Outward FDI

New Challenges in the Global Economy

Editors: Alvstam, C., Dolles, H., Strom, P. (Eds.)

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About this book

Asian Inward and Outward FDI brings together both works from researchers in international business and economic geography. The book is aimed for both scholars with interest in macro and micro economic impact of new flows of FDI.

About the authors

Claes G. Alvstam holds the Ragnar and Torsten Söderberg rotating chair in economic sciences and is a professor in international economic geography at the School of Business, Economics and Law at the University of Gothenburg, Sweden. He is at present acting director or the Centre of International Business Studies at the School. Claes' research has concerned foreign trade, foreign direct investment, regional economic integration in Europe and Asia, external trade policy, the internationalization process of the firm, technology and knowledge transfers between transnational enterprises and local host-market suppliers, and has published numerous books and articles in international journals, most recently 'The Changing Competitive Landscape in Euro-Asia Business' (Focussed Issue Asian Business and Management, 2014, with Dolles and Ström).
 
Harald Dolles is Professor in Sport Management at Molde University College, Specialized University in Logistics, Molde, Norway, and Professor in International Business at the University of Gothenburg, School of Business, Economics and Law, Sweden. From 2001 to 2006 he was assigned by the German Ministry of Education and Science to serve in official mission as expert on Japan and China at the economic section of the German Institute for Japanese Studies in Tokyo and taught as Visiting Professor at Chuo University, Japan. Harald serves on the Board of the Euro-Asia Management Studies Association since more than 10 years and frequently contributes to scientific development in the fields of international business, innovation and entrepreneurship, Asian studies and sports management. In this regard, he has a publication stream of articles and books, most recently The Changing Competitive Landscape in Euro-Asia Business (Focussed Issue Asian Business and Management, 2014, with Alvstam and Ström); Handbook of Research on Sport and Business (Edward Elgar, 2013, with Söderman), Sports Management and Mega Events: J-League Soccer and Mega-Sports Events in Asia (in Japanese; Bunshindo, 2012, with Takahashi, Hayakawa and Söderman).
 
Patrik Ström is Associate Professor of Economic Geography at the School of Business, Economics and Law, the University of Gothenburg, and holds Ph.D. degrees in Business administration at Roskilde University, Denmark, and in economic geography at the University of Gothenburg, Sweden. Patrik's main research has centered around the service industry within the field of internationalization. He is currently President of RESER, The European Network on Research in Services, and chairs a working group within the European Commission on the future of service industry. Most recently he published 'The Changing Competitive Landscape in Euro-Asia Business' (Focussed Issue Asian Business and Management, 2014, with Alvstam and Dolles).

Table of contents (12 chapters)

  • Asian Inward and Outward FDI: New Challenges in the Global Economy – An Introduction

    Alvstam, Claes G. (et al.)

    Pages 1-16

  • Changing Faces of MNCs in China: Subsidiary Strategy in Corporate Strategic Reorientation

    Zheng, Yu

    Pages 17-35

  • Sponsoring as a Strategy to Enter, Develop, and Defend Markets: Advertising Patterns of the Beijing Olympic Games’ Sponsoring Partners

    Dolles, Harald (et al.)

    Pages 36-64

  • Global Innovation and R&D for Knowledge Creation: The Case of P&G, Unilever and Kao

    Iguchi, Chie (et al.)

    Pages 65-86

  • The New Face of Talent Management in Multinational Corporations: Responding to the Challenges of Searching and Developing Talent in Emerging Economies

    Schmidt, Christian (et al.)

    Pages 87-114

Buy this book

eBook $84.99
price for USA
  • ISBN 978-1-137-31221-1
  • Digitally watermarked, DRM-free
  • Included format: PDF
  • ebooks can be used on all reading devices
  • Download immediately after purchase
Hardcover $110.00
price for USA
  • ISBN 978-1-137-31220-4
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
Softcover $105.00
price for USA
  • ISBN 978-1-349-45720-5
  • Free shipping for individuals worldwide
  • This title is currently reprinting. You can pre-order your copy now.

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Bibliographic Information

Bibliographic Information
Book Title
Asian Inward and Outward FDI
Book Subtitle
New Challenges in the Global Economy
Editors
  • C. Alvstam
  • H. Dolles
  • P. Strom
Series Title
The Palgrave Macmillan Asian Business Series
Copyright
2014
Publisher
Palgrave Macmillan UK
Copyright Holder
Palgrave Macmillan, a division of Macmillan Publishers Limited
eBook ISBN
978-1-137-31221-1
DOI
10.1057/9781137312211
Hardcover ISBN
978-1-137-31220-4
Softcover ISBN
978-1-349-45720-5
Edition Number
1
Number of Pages
XVIII, 259
Topics