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Palgrave Macmillan

Managing the Football World Cup

  • Book
  • © 2014

Overview

Editors:
  1. Stephen Frawley

    1. University of Technology, Sydney, Australia

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  2. Daryl Adair

    1. University of Technology, Sydney, Australia

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    You can also search for this editor in PubMed   Google Scholar

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Table of contents (13 chapters)

  1. Front Matter

    Pages i-x
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  2. Managing the World Cup: Managerial Dimensions

    • Stephen Frawley, Daryl Adair
    Pages 1-6

  3. Managing World Cup Legacy

    • John Horne
    Pages 7-24

  4. Using New Media to Engage Consumers at the Football World Cup

    • Adam Karg, Daniel Lock
    Pages 25-46

  5. Broadcasting the World Cup

    • Harry Arne Solberg, Chris Gratton
    Pages 47-62

  6. Ambush Marketing and the Football World Cup

    • Simon Chadwick, Ran Liu, Des Thwaites
    Pages 63-81

  7. The Challenge of Utilizing World Cup Venues

    • Holger Preuss, Harry Arne Solberg, Jens Alm
    Pages 82-103

  8. World Cup Stadium Development and Sustainability

    • Les Street, Stephen Frawley, Sarah Cobourn
    Pages 104-132

  9. Beyond the Stadium: Football World Cup Fan Fests and Global Live Sites

    • Simone Eisenhauer, Daryl Adair, Tracy Taylor
    Pages 133-148

  10. Managing Transport at the Football World Cup

    • Eva Kassens-Noor
    Pages 149-174

  11. Managing Security at the World Cup

    • Kristine Toohey, Tracy Taylor
    Pages 175-196

  12. An Evaluation of the FIFA Governance Reform Process of 2011–2013

    • Roger Pielke Jr.
    Pages 197-221

  13. Match-fixing at the World Cup — Why Not?

    • Declan Hill
    Pages 222-236

  14. Managing the World Cup: Future Research

    • Stephen Frawley, Daryl Adair
    Pages 237-242

  15. Back Matter

    Pages 243-248
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Keywords

About this book

Managing the Football World Cup explores areas often overlooked by project management and business studies researchers. Therefore considering the global impact of the Football World Cup it is time for a detailed examination of the planning, organization, management, implementation and related commercial features of this mega-sport event.

Editors and Affiliations

  • University of Technology, Sydney, Australia

    Stephen Frawley, Daryl Adair

About the editors

Stephen Frawley is the Director of the Australian Centre for Olympic Studies at the UTS Business School, situated at the University of Technology, Sydney, Australia. He has published widely on the organization and impacts of mega-events including the Olympic Games and the Football World Cup.

Daryl Adair lectures in Sport Management and is the Deputy Director of the Australian Centre for Olympic Studies at University of Technology, Sydney, Australia. He has published papers on the Olympic Movement and the management of the Football World Cup.

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