Overview
Buy print copy
Tax calculation will be finalised at checkout
Keywords
- advertising
- Corporate Reputation
- discourse
- discourse analysis
- Internet
- organizational communication
About this book
A collection of new studies of the role of discourse in communication in business and other professional fields, offering a multidisciplinary approach and providing a number of representative perspectives to the different theoretical and methodological traditions that characterize this subject.
About the authors
FERNANDO RAMALLO is Lecturer of Linguistics at the University of Vigo, Spain. His work focuses on sociolinguistics, documentary linguistics, minority languages and language diversity. He is the co-editor of the journal Sociolinguistic Studies and of Discourse and Enterprise.
ANXO LORENZO teaches Galician sociolinguistics, language planning in Galicia and languages in contact at the University of Vigo, Spain. He is author and co-author of several works about Galician sociolinguistics, language contact phenomena and language policy and planning, among others: The Process of Linguistics Normalization in the Galician Educational System (2002, and Current Sociolinguistic Situation in the City of Vigo (2003).
XOÁN PAULO RODRÍGUEZ-YÁÑEZ teaches Linguistics at the University of Vigo, Spain. He was co-organizer of the First and the Second International Symposium on Bilingualism, Vigo, 1997 and 2002, and co-editor of the proceedings volumes and of the book Bilingualism and Education, 2005. He is a former co-editor of the journals Estudios de Sociolinguistica (2000-2006) and Sociolinguistic Studies (2007).
PIOTR CAP is Full Professor and head of the Department of Pragmatics at the University of Lód?, Poland. He has published books and papers in the field of linguistic pragmatics, political linguistics, language of the media and business communication. A Fulbright Fellow at theUniversity of California, Berkeley and Boston University, he has been invited to lecture at several American and European universities.
ANXO LORENZO teaches Galician sociolinguistics, language planning in Galicia and languages in contact at the University of Vigo, Spain. He is author and co-author of several works about Galician sociolinguistics, language contact phenomena and language policy and planning, among others: The Process of Linguistics Normalization in the Galician Educational System (2002, and Current Sociolinguistic Situation in the City of Vigo (2003).
XOÁN PAULO RODRÍGUEZ-YÁÑEZ teaches Linguistics at the University of Vigo, Spain. He was co-organizer of the First and the Second International Symposium on Bilingualism, Vigo, 1997 and 2002, and co-editor of the proceedings volumes and of the book Bilingualism and Education, 2005. He is a former co-editor of the journals Estudios de Sociolinguistica (2000-2006) and Sociolinguistic Studies (2007).
PIOTR CAP is Full Professor and head of the Department of Pragmatics at the University of Lód?, Poland. He has published books and papers in the field of linguistic pragmatics, political linguistics, language of the media and business communication. A Fulbright Fellow at theUniversity of California, Berkeley and Boston University, he has been invited to lecture at several American and European universities.
Bibliographic Information
Book Title: New Approaches to Discourse and Business Communication
Editors: F. Ramallo, A. Lorenzo, X. Rodriguez-Yáñez, P. Cap
Publisher: Palgrave Macmillan London
eBook Packages: Social Sciences (R0)
Copyright Information: Palgrave Macmillan, a division of Macmillan Publishers Limited 2009
Hardcover ISBN: 978-1-4039-4736-9Published: 28 August 2009
Edition Number: 1
Number of Pages: XV, 303