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Market Entry in Japan

Theory and Management in a Turbulent Era

Authors: Haak, René, Haak, Ulrike

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eBook $89.00
price for USA (gross)
  • ISBN 978-0-230-58217-0
  • Digitally watermarked, DRM-free
  • Included format: PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Hardcover $115.00
price for USA
  • ISBN 978-1-4039-9860-6
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
Softcover $110.00
price for USA
  • ISBN 978-1-349-54707-4
  • Free shipping for individuals worldwide
  • This title is currently reprinting. You can pre-order your copy now.
About this book

An essential guide to the current state of Market Entry in Japan that illustrates the challenges, opportunities and routes to successfully doing business in Japan. It offers a short but scientifically well-founded overview of the ways into the Japanese market that promise success.

About the authors

RENÉ HAAK joined the German Federal Ministry of Education and Research, International Deparment, in 2005. Between 1999 and 2005 he was the Deputy Director and the Head of the Business and Economics Section of the German Institute for Japanese Studies in Tokyo, Japan. He was previously Senior Researcher at the Fraunhofer Insitute for Production and Design Technology, and Research Fellow at the Institute of Machine Tools and Manufacturing Technology at the Technical University, Berlin. He has written numerous articles and books on innovation management and production technology and HR and marketing management in Japan and Germany.
 
ULRIKE MARIA HAAK is an arts editor with the German television company ZDF/3sat and a journalist with special interests in the comparative study of different cultures, economics and the social sciences. From September 1999 to October 2006 Ulrike Haak worked as a foreign correspondent in Tokyo (for the newspapers Die Zeit and Der Tagesspiegel amongst others). She has produced numerous publications on intercultural and international management particularly in the context of European-Asian relations.

Table of contents (7 chapters)

  • Introduction

    Haak, Ulrike Maria (et al.)

    Pages 1-16

  • Japan — An Island Kingdom with Many Different Facets

    Haak, Ulrike Maria (et al.)

    Pages 17-26

  • Society in the 21st Century

    Haak, Ulrike Maria (et al.)

    Pages 27-36

  • Japanese Management

    Haak, Ulrike Maria (et al.)

    Pages 37-73

  • The Japanese Market: The Dynamics, the Potential, the Perspectives

    Haak, Ulrike Maria (et al.)

    Pages 74-100

Buy this book

eBook $89.00
price for USA (gross)
  • ISBN 978-0-230-58217-0
  • Digitally watermarked, DRM-free
  • Included format: PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Hardcover $115.00
price for USA
  • ISBN 978-1-4039-9860-6
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
Softcover $110.00
price for USA
  • ISBN 978-1-349-54707-4
  • Free shipping for individuals worldwide
  • This title is currently reprinting. You can pre-order your copy now.

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Bibliographic Information

Bibliographic Information
Book Title
Market Entry in Japan
Book Subtitle
Theory and Management in a Turbulent Era
Authors
Copyright
2008
Publisher
Palgrave Macmillan UK
Copyright Holder
Palgrave Macmillan, a division of Macmillan Publishers Limited
eBook ISBN
978-0-230-58217-0
DOI
10.1057/9780230582170
Hardcover ISBN
978-1-4039-9860-6
Softcover ISBN
978-1-349-54707-4
Edition Number
1
Number of Pages
X, 165
Topics