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Palgrave Macmillan

Retail Internationalization in China

Expansion of Foreign Retailers

  • Book
  • © 2011

Overview

Authors:
  1. Lisa Qixun Siebers
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Table of contents (7 chapters)

  1. Front Matter

    Pages i-xvi
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  2. Introduction

    • Lisa Qixun Siebers
    Pages 1-5

  3. Background to the Research

    • Lisa Qixun Siebers
    Pages 6-20

  4. Theoretical Frameworks and Propositions

    • Lisa Qixun Siebers
    Pages 21-51

  5. Methodology

    • Lisa Qixun Siebers
    Pages 52-75

  6. Data Analysis

    • Lisa Qixun Siebers
    Pages 76-98

  7. Cross-Case Analysis and Results

    • Lisa Qixun Siebers
    Pages 99-128

  8. Discussion and Implications

    • Lisa Qixun Siebers
    Pages 129-162

  9. Back Matter

    Pages 163-208
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Keywords

About this book

As potentially the largest retail market, China has attracted a great number of foreign retail operations. Based on case study research, this book provides valuable insights international retailers need for success in China. The newly developed theoretical model helps to extend the body of knowledge on firm internationalization.

About the author

LISA QIXUN SIEBERS is a senior lecturer in International Business at Birmingham City University, UK. She started her academic career at the University of Brighton, UK, where she gained a PhD in Business. Dr. Siebers holds an MBA from Leeds University Business School, UK and a BA in Economics completed in China. Her commercial experience is in marketing and sales in China.

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