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  • © 1993

Business Economics

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Table of contents (16 chapters)

  1. Front Matter

    Pages i-xvi
  2. Introduction

    • Paul R. Ferguson, Glenys J. Ferguson, R. Rothschild
    Pages 1-6
  3. Firms and Markets: Identifying the Optimal Boundary

    • Paul R. Ferguson, Glenys J. Ferguson, R. Rothschild
    Pages 7-29
  4. The Organisation of the Firm: Efficiency, Incentives and Controls

    • Paul R. Ferguson, Glenys J. Ferguson, R. Rothschild
    Pages 30-41
  5. Operations and Costs: The Core of the Conversion Process

    • Paul R. Ferguson, Glenys J. Ferguson, R. Rothschild
    Pages 42-70
  6. The Costs of Support Activities: The Neglected Costs

    • Paul R. Ferguson, Glenys J. Ferguson, R. Rothschild
    Pages 71-89
  7. Cost Identification: Accounting versus Economic Perspectives

    • Paul R. Ferguson, Glenys J. Ferguson, R. Rothschild
    Pages 90-105
  8. Financial Control: Constraints on Management

    • Paul R. Ferguson, Glenys J. Ferguson, R. Rothschild
    Pages 106-119
  9. Investment: Increasing the Value of the Firm

    • Paul R. Ferguson, Glenys J. Ferguson, R. Rothschild
    Pages 120-142
  10. Demand: Understanding the Customer and the Market

    • Paul R. Ferguson, Glenys J. Ferguson, R. Rothschild
    Pages 143-170
  11. Competition and Monopoly: Responding to the Competitive Environment

    • Paul R. Ferguson, Glenys J. Ferguson, R. Rothschild
    Pages 171-195
  12. Oligopoly: Living with Rivals

    • Paul R. Ferguson, Glenys J. Ferguson, R. Rothschild
    Pages 196-218
  13. Corporate Strategy: Acquiring and Sustaining Competitive Advantage

    • Paul R. Ferguson, Glenys J. Ferguson, R. Rothschild
    Pages 219-248
  14. Government and the Firm: The Impact of Economic Management

    • Paul R. Ferguson, Glenys J. Ferguson, R. Rothschild
    Pages 249-267
  15. Competition Policy Government Regulation of Competitive Behaviour

    • Paul R. Ferguson, Glenys J. Ferguson, R. Rothschild
    Pages 268-286
  16. The Natural Environment: Problems and Opportunities

    • Paul R. Ferguson, Glenys J. Ferguson, R. Rothschild
    Pages 287-307
  17. Case Study: The Airline Industry

    • Paul R. Ferguson, Glenys J. Ferguson, R. Rothschild
    Pages 308-373
  18. Back Matter

    Pages 374-414

About this book

This major text provides comprehensive coverage of the topics taught in Business Economics courses on Economics and Business Studies degrees and MBA programmes. Recent theoretical developments in areas such as transaction costs, game theory and competitive strategy are incorporated with a fresh approach to demand analysis, costs, finance and investment. The text stresses the practical relevance of economic theory and makes extensive use of international examples. It concludes with a study of the airline industry, showing how the analytical techniques developed earlier can be brought together to gain important insights into a major international commercial activity.

Bibliographic Information

  • Book Title: Business Economics

  • Authors: Paul R. Ferguson, Glenys J. Ferguson, R. Rothschild

  • DOI: https://doi.org/10.1007/978-1-349-22696-2

  • Publisher: Red Globe Press London

  • eBook Packages: Palgrave Economics & Finance Collection, Economics and Finance (R0)

  • Copyright Information: Macmillan Publishers Limited 1993

  • Edition Number: 1

  • Number of Pages: XVI, 432

  • Additional Information: Previously published under the imprint Palgrave

  • Topics: Economics, general