Authors:
- First European book to comprehensively apply communication theories to crosscultural management
Strong practical orientation illustrating the application of the theories presented
Author's reputation as author of successful Interpersonal Skills at Work (PrenticeHall)
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Table of contents (9 chapters)
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Front Matter
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Back Matter
About this book
· how to understand the influence of cultures and subcultures on others' behaviour and attitudes
· how to communicate across the barriers created by these differences
Communicating across Cultures breaks new ground in relating the emerging discipline of intercultural communication to the practical needs of people at work. The book contains eight key intercultural communication theories presented for the first time from a European perspective. With a strong focus on work applications, it provides many real life examples illustrating practice.
A Lecturers' Support Manual is available, free of charge to adopting lecturers, via the Palgrave Business website at: www.palgrave.com/business/
About the author
Bibliographic Information
Book Title: Communicating Across Cultures
Authors: Maureen Guirdham
DOI: https://doi.org/10.1007/978-1-349-27462-8
Publisher: Red Globe Press London
eBook Packages: Palgrave Social & Cultural Studies Collection, Social Sciences (R0)
Copyright Information: Maureen Guirdham 1999
Edition Number: 1
Number of Pages: XI, 316
Additional Information: Previously published under the imprint Palgrave
Topics: Marketing, International Business, Communication Studies, Corporate Communication/Public Relations