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Behavioral Operational Research

Theory, Methodology and Practice

Palgrave Macmillan

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Table of contents (18 chapters)

  1. Front Matter

    Pages i-xxx
  2. Theory

    1. Front Matter

      Pages 1-1
    2. Engaging with Behavioral Operational Research: On Methods, Actors and Praxis

      • L. Alberto Franco, Raimo P. Hämäläinen
      Pages 3-25
    3. Behavior in Models: A Framework for Representing Human Behavior

      • Andrew Greasley, Chris Owen
      Pages 47-63
    4. Behavior Beyond the Model

      • Leroy White
      Pages 65-84
  3. Methodology

    1. Front Matter

      Pages 85-85
    2. Simulation and Laboratory Experiments: Exploring Self-Organizing Behavior in a Collective Choice Model

      • Santiago Arango-Aramburo, Ann van Ackere, Erik R. Larsen
      Pages 87-104
    3. Misperception of Behavioral Operations and Bodies of Knowledge

      • Paulo Gonçalves, Sebastian Villa
      Pages 105-135
    4. Agent-Based Models and Behavioral Operational Research

      • Duncan A. Robertson
      Pages 137-159
    5. Big Data and Behavior in Operational Research: Towards a “Smart OR”

      • Leroy White, Katharina Burger, Mike Yearworth
      Pages 177-193
    6. The Impact of Group Model Building on Behavior

      • Etiënne A. J. A. Rouwette
      Pages 213-241
  4. Practice

    1. Front Matter

      Pages 243-243
    2. Overview: Behavioral Operational Research in Practice

      • Katharina Burger, Jonathan Malpass
      Pages 245-261
    3. Healthcare: Human Behavior in Simulation Models

      • Sally C. Brailsford
      Pages 263-280
    4. Smart Cities: Big Data and Behavioral Operational Research

      • Leroy White, Katharina Burger, Mike Yearworth
      Pages 303-318
    5. Mergers and Acquisitions: Modeling Decision Making in Integration Projects

      • Shanie Atkinson, Michael Shayne Gary
      Pages 319-336

About this book

Behavioral research is making a significant impact on many academic disciplines. Its status as the source of some of the most profound research in the social sciences is unparalleled. Therefore, it is not surprising that interest in Behavior and Operational Research (OR) is burgeoning, even though understanding the relationship between knowledge, behavior and action has been an academic preoccupation in OR since the beginning of the discipline.

This book introduces the idea of Behavioral OR, where the theoretical and empirical developments in the behavioral field are making an impression on OR academics and practitioners alike. The book provides a much needed overview that connects together theory, methodology and practice and offers the “state of the art” on Behavioral Operational Research theory and practice. The book not only includes chapters by leading academics, but also includes rich and insightful real-life case studies by practitioners. 

Reviews

“This is possibly one of the first books on behavioral OR and covers a wide array of relevant topics. … The objective of illustrating ‘behavior with models’, ‘behavior in models’ and ‘behavior beyond models’ has clearly been achieved in this publication. This is a great reference for those who want to get familiarized with BOR.” (Hans W. Ittmann, IFORS International Federation of Operational Research Societies, Vol. 10 (4), September, 2016)

Editors and Affiliations

  • Warwick Business School, University of Warwick, Coventry, UK

    Martin Kunc, Leroy White

  • BT Technology Service & Operations, Martlesham Heath, UK

    Jonathan Malpass

About the editors

Dr Martin Kunc is Associate Professor in Management Science at Warwick Business School and has a PhD in Decision Science from London Business School. His research interests are in the area of strategic planning, systems modeling and managerial decision making. He has published more than 25 articles in diverse journals such as Strategic Management Journal and Management Decision.

Dr Jonathan Malpass is a Principal Researcher at British Telecommunications. He has a PhD in Multivariate Statistics and his primary research area is Business Transformation. He has extensive experience of conducting research in understanding employee behavior, how employees interact with systems and employee engagement and morale.

Professor Leroy White is Professor in Management Science at Warwick Business School. His research interests are in problem structuring methods, social network analysis and large group decision-making. He has worked with a range of private, public and voluntary sectors organizations in both the UK and abroad. He has published over a hundred research articles. 

Bibliographic Information

Buy it now

Buying options

eBook USD 169.00
Price excludes VAT (USA)
  • Available as EPUB and PDF
  • Read on any device
  • Instant download
  • Own it forever
Hardcover Book USD 219.99
Price excludes VAT (USA)
  • Durable hardcover edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Other ways to access