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Palgrave Macmillan

Business Strategy

A Guide to Concepts and Models

  • Book
  • © 1989

Overview

Authors:
  1. Bengt Karlöf
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Table of contents (3 chapters)

  1. Front Matter

    Pages i-x
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  2. Introduction

    1. Front Matter

      Pages 1-1
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    2. Modern Corporate Development

      • Bengt Karlöf
      Pages 1-12

    3. A History of Businessmanship

      • Bengt Karlöf
      Pages 12-15

    4. Lines of Development in Business Enterprise

      • Bengt Karlöf
      Pages 16-16

  3. Back Matter

    Pages 17-166
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Keywords

About this book

The book covers definitions and examples of well known concepts and models in business strategy. This need from stems inefficiency and confusion in communication between people in organisations as they tend to put different meanings into different modern concepts - words such as 'business mission' or 'entry barrier'.

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