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Retailing

  • Textbook
  • © 1991
  • Latest edition

Overview

Part of the book series: In Business Now (IBN)

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Table of contents (15 chapters)

About this book

Built around a model of retailing, this book identifies a number of basic elements common to most forms of retail activity. The model focuses on the main features of retail operations, stressing the essential links with both suppliers and customers.

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