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Real Estate in Corporate Strategy

  • Textbook
  • © 1997
  • Latest edition

Overview

Part of the book series: Building and Surveying Series (BASS)

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Table of contents (21 chapters)

  1. Introduction

  2. Strategic Overview

  3. Real Estate Ownership Choices

  4. Development and Implementation

  5. Implementation in Practice

Keywords

About this book

Introduces business managers and real estate managers to the changing role of real estate in corporate business. The aim is point up the importance of real estate, not in isolation but as an integral part of corporate strategy. The book shows how new technologies are affecting the ways that businesses look upon their real estate needs and make provision for them. Specific features, such as tenures and the problems of obsolescence are addressed. Practical help is provided to assist managers in developing, presenting and implementing corporate strategy incorporating real estate. There are seven case studies that illustrate contemporary practice.

Bibliographic Information

  • Book Title: Real Estate in Corporate Strategy

  • Authors: Marion Weatherhead

  • Series Title: Building and Surveying Series

  • DOI: https://doi.org/10.1007/978-1-349-14024-4

  • Publisher: Red Globe Press London

  • eBook Packages: Engineering, Engineering (R0)

  • Copyright Information: Macmillan Publishers Limited 1997

  • Edition Number: 1

  • Number of Pages: XVIII, 336

  • Additional Information: Previously published under the imprint Palgrave

  • Topics: Real Estate Management

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