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  • Textbook
  • © 1985

Forecasting for Sales and Materials Management

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Table of contents (8 chapters)

  1. Front Matter

    Pages i-ix
  2. Purpose

    • Geoffrey A. Lancaster, Robert A. Lomas
    Pages 1-14
  3. The choice of forecasting technique

    • Geoffrey A. Lancaster, Robert A. Lomas
    Pages 15-38
  4. Data collection

    • Geoffrey A. Lancaster, Robert A. Lomas
    Pages 39-62
  5. Objective techniques (time series)

    • Geoffrey A. Lancaster, Robert A. Lomas
    Pages 63-103
  6. Objective techniques (causal)

    • Geoffrey A. Lancaster, Robert A. Lomas
    Pages 104-127
  7. Subjective techniques

    • Geoffrey A. Lancaster, Robert A. Lomas
    Pages 128-143
  8. Budgets

    • Geoffrey A. Lancaster, Robert A. Lomas
    Pages 144-156
  9. Forecasts applied to business

    • Geoffrey A. Lancaster, Robert A. Lomas
    Pages 157-165
  10. Back Matter

    Pages 166-191

Bibliographic Information

  • Book Title: Forecasting for Sales and Materials Management

  • Authors: Geoffrey A. Lancaster, Robert A. Lomas

  • DOI: https://doi.org/10.1007/978-1-349-17851-3

  • Publisher: Red Globe Press London

  • eBook Packages: Palgrave Business & Management Collection, Business and Management (R0)

  • Copyright Information: Geoffrey A. Lancaster and Robert A. Lomas 1985

  • Edition Number: 1

  • Number of Pages: IX, 191

  • Additional Information: Previously published under the imprint Palgrave

  • Topics: Industries, Marketing