Overview
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Table of contents (8 chapters)
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Front Matter
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Introduction: Rhetoric Defined
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The Sources of Persuasion
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Front Matter
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Persuasion in Action
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Front Matter
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Back Matter
Keywords
About this book
This practical, fascinating book is a study of persuasive techniques in English and is designed as an introduction for students. The volume aims to clarify the complexities of persuasive language - both written and spoken - and enables students to develop their own rhetorical skills. Part 1 considers the sources of persuasion; Part 2 analyses rhetoric in action, using a variety of extracts and examples and Part 3 demonstrates the interaction between rhetoric and current critical and linguistic theories.
Authors and Affiliations
Bibliographic Information
Book Title: Persuading People
Book Subtitle: An Introduction to Rhetoric
Authors: Robert Cockcroft, Susan M. Cockcroft
DOI: https://doi.org/10.1007/978-1-349-22254-4
Publisher: Red Globe Press London
eBook Packages: Palgrave Social & Cultural Studies Collection, Social Sciences (R0)
Copyright Information: Robert Cockcroft and Susan M. Cockcroft 1992
Edition Number: 1
Number of Pages: XI, 181
Additional Information: Previously published under the imprint Palgrave