Turkey’s Public Diplomacy

1. Front Matter

   Pages i-viii

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2. Introduction: Why Turkey’s Public Diplomacy Matters

   • B. Senem Çevik, Philip Seib

   Pages 1-11

3. Turkey’s Public Diplomacy: Its Actors, Stakeholders, and Tools

   • Gaye Asli Sancar

   Pages 13-42

4. Historical Perspective: Ottomans and the Republican Era

   • Vedat Demir

   Pages 43-65

5. Engaging with the Middle East: The Rise and Fall of Turkish Leadership in the 2000s

   • Özlem Tür

   Pages 67-84

6. Dominance in the Neighborhood: Turkey and Iran

   • Melody Mohebi

   Pages 85-97

7. Elsewhere in the Neighborhood: Reaching Out to the Western Balkans

   • Marija Mitrović Bošković, Dušan Reljić, Alida Vračić

   Pages 99-120

8. The Benefactor: NGOs and Humanitarian Aid

   • B. Senem Çevik

   Pages 121-152

9. Turkish Foreign Policy in a Transatlantic Context: A Case for Soft Power and Public Diplomacy

   • Kivanç Ulusoy

   Pages 153-171

10. Addressing Controversy I: Public Diplomacy between Turkey and Armenia

    • Burcu Gültekin Punsmann

    Pages 173-191

11. Addressing Controversy II: Turkey and the Kurds

    • Galİp Dalay

    Pages 193-211

12. Expanding Perspective: Reaching Out to China and the East

    • Çağdaş Üngör

    Pages 213-231

13. Noor and Friends: Turkish Culture in the World

    • M. Selcan Kaynak

    Pages 233-253

14. Back Matter

    Pages 255-264

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As a bridge between Europe and Asia, the West and the Middle East, Turkey sees its influence increasing. Its foreign policy is becoming more complex, making sophisticated public diplomacy an essential tool. This volume - the first in English about the subject - examines this rising power's path toward being a more consequential global player.

• Turkey
• public diplomacy
• international relations
• international politics
• political communication
• soft power
• foreign policy
• emerging powers
• cultural diplomacy
• Ottoman history
• diplomacy
• Europe
• Policy
• politics
• The Republic

B. Senem Çevik holds a B.A and M.B.A from California State University, San Bernardino, USA, and a PhD in public relations with an emphasis on political communication from Gazi University, Ankara, Turkey. Her research interests are cultural diplomacy, citizen diplomacy and political psychology. She is the co-editor of 'Turkey's Foreign Policy and Public Diplomacy' and 'International Public Relations and Humanitarian Aid: A Public Diplomacy Perspective' (both in Turkish). Her publications focus on public diplomacy in the cultural context. She is currently Assistant Professor at Ankara University and serves on the membership board of International Dialogue Initiative (IDI). 



Philip Seib is Vice Dean of the Annenberg School for Communication and Journalism at the University of Southern California, USA, where he is also Professor of Journalism and Public Diplomacy and Professor of International Relations. He served from 2009-2013 as Director of USC's Center on Public Diplomacy. He is author or editor of numerous books, including Headline Diplomacy: How News Coverage Affects Foreign Policy; New Media and the New Middle East; The Al Jazeera Effect; Toward A New Public Diplomacy; Global Terrorism and New Media; Al Jazeera English; and Real-Time Diplomacy: Politics and Power in the Social Media Era. 

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