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Palgrave Macmillan
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Theory and Management of Collective Strategies in International Business

The Impact of Globalization on Japanese German Business Cooperations in Asia

  • Book
  • © 2004

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Authors:
  1. René Haak
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Table of contents (9 chapters)

  1. Front Matter

    Pages i-xv
    Download chapter PDF

  2. Introduction

    • René Haak
    Pages 1-10

  3. Forms of International Business: Theoretical Foundation and Characteristics

    • René Haak
    Pages 11-24

  4. The Collective Internationalization Strategy: A Theoretical Approach

    • René Haak
    Pages 25-40

  5. Objectives and Motivation for Collective Strategies

    • René Haak
    Pages 41-45

  6. Success Factors for and Problems with Collective Internationalization Strategies

    • René Haak
    Pages 46-64

  7. Implementation of Collective Internationalization Strategies

    • René Haak
    Pages 65-111

  8. Characteristics and Motives of Japanese-German Third-Country Collaboration in East and Southeast Asia

    • René Haak
    Pages 112-131

  9. Conflicts and Elements of Success

    • René Haak
    Pages 132-153

  10. Conclusion

    • René Haak
    Pages 154-157

  11. Back Matter

    Pages 158-206
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Keywords

About this book

In the wake of globalization, international management has gained importance as a decisive element behind the success of a business enterprise, however little is known about the collective strategies between two foreign firms in an overseas market. This book discusses the theory of collective international strategies and the adaptation of Japanese and German companies to the changing conditions of global competition due to third market business cooperation. The author analyses the management style of Japanese-German business cooperation in Asia on a strategic and operative level and offers advice for the success of collective strategies and shows what we can learn from Japanese-German companies in Asian markets.

About the author

RENÉ HAAK joined the German Institute for Japanese Studies in Tokyo in 1999 and is now head of the business and economics section, and deputy director. He was previously Senior Researcher at the Fraunhofer Institute for Production and Design Technology, and Research Fellow at the Institute for Machine Tools and Manufacturing Technology at the Technical University of Berlin. He has written numerous articles on production technology and strategic management in Japan and Germany. He is the co-editor with Hanns Günther Hilpert of Japan and China: Cooperation, Competition and Conflict, published by Palgrave Macmillan in 2002.

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