Overview
- Second edition is fully updated and adds a new chapter on transnational franchises
- Explores the way that Netflix has reconfigured and reinvented what television is
- Views Netflix as a continuation of the history of television as object and its ancillary technologies
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Table of contents (15 chapters)
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Front Matter
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Controlling Television: TV’s Ancillary Technologies
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Front Matter
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Binge-Watching and the Re-invention of Control
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Front Matter
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Netflix and the Re-invention of Transnational Broadcasting
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Front Matter
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Back Matter
Keywords
About this book
This book deals with the ways Netflix influenced the contemporary television landscape and built the infrastructures of streaming. It focusses on various ways Netflix reconceptualises television as part of the process of TV IV. As television continues to undergo a myriad of changes, Netflix has proven itself to be the dominant force in this development, simultaneously driving a number of these changes and challenging television’s existing institutional structures. This comprehensive study explores the pre-history of Netflix, the role of binge-watching in its organisation and marketing, and Netflix’s position as a transnational broadcaster. Netflix and the Re-invention of Television illuminates the importance of Netflix’s role within the processes of TV IV. This Second Edition highlights the role Netflix plays in the so-called streaming wars and incorporates recent research in television studies. It also re-evaluates the companies’ incorporation of issues of diversity in its focus on middlebrow television. The book also includes a new chapter on the transnational streaming franchise, networks of texts developed internal to platforms to build infrastructures of transnational streaming.
Reviews
“Updating the successful 2018 book, this new edition of Mareike Jenner’s work is a must-read for those wanting to understand the cultural significance of SVoD television, a phenomenon powerfully shaped by Netflix. Identifying the central innovations exploited by Netflix in particular – technology-driven changes in audience-provider interfaces, on-demand delivery and binge-watching, and unprecedented transnational engagement – this book unlocks and probes the capacities that most distinguish the television era that Jenner was first to label ‘TV IV’, making a cutting-edge contribution to contemporary TV Studies.”(Trisha Dunleavy, Associate Professor in Media Studies and Communication, Te Herenga Waka/Victoria University of Wellington, New Zealand)
Authors and Affiliations
About the author
Mareike Jenner is a Senior Lecturer in Media, Anglia Ruskin University, UK. Her work focusses on streaming and contemporary television as well as issues of middlebrow culture. Her work includes the edited collection Binge-Watching and Contemporary Television Studies (2021) as well as the monograph American Detective Drama (Palgrave, 2015) and the forthcoming Recycling Middlebrow Culture: Action TV Re-Boots (2024).
Bibliographic Information
Book Title: Netflix and the Re-invention of Television
Authors: Mareike Jenner
DOI: https://doi.org/10.1007/978-3-031-39237-5
Publisher: Palgrave Macmillan Cham
eBook Packages: Literature, Cultural and Media Studies, Literature, Cultural and Media Studies (R0)
Copyright Information: The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Switzerland AG 2023
Softcover ISBN: 978-3-031-39236-8Published: 10 September 2023
eBook ISBN: 978-3-031-39237-5Published: 09 September 2023
Edition Number: 2
Number of Pages: XI, 308
Number of Illustrations: 1 b/w illustrations
Topics: Screen Studies, Digital/New Media