Overview
- Puts forward a proven combination of direction and speed in sustainability programs: Vectoring
- Offers a means to assess the impact of sustainability programs on company competitiveness and valuation
- Features award-winning IMD case studies from companies such as Unilever, Umicore, Novozymes and Bodegas Torres
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Table of contents (14 chapters)
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Front Matter
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Vectoring: Of Direction and Speed
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Front Matter
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Back Matter
Keywords
About this book
Despite recent optimism and global initiatives, the implementation of corporate sustainability programs has been slow at best, with less than a third of global companies having developed a clear business case for their approach to sustainability. Presenting numerous award-winning cases and examples from companies such as Unilever, Patagonia, Tumi, DSM and Umicore alongside original ideas based upon 20 years of consulting experience, this book reveals how to design and implement a stronger sense of focus and move sustainability programs forward. This proven combination of purpose, direction and speed is dubbed “Vectoring”.
Based upon practitioner cases and data analysis from the Dow Jones Sustainability Index, Vectoring offers a plain-spoken framework to identify the relative position of companies compared to their peers. The framework and its 4 archetypes deliver insights for practitioners to locate inhibitors and overcome them by providing practical suggestions forprocess improvements. This includes designing and executing new sustainability programs, embedding the SDGs within company strategy and assessing the impact of sustainability programs on competitiveness and valuation. Offering directions for CFOs to shift companies from integrated reporting to integrated thinking in order to accelerate their sustainability programs, Winning Sustainability Strategies shows how to achieve purpose with profit and how to do well by doing good.Authors and Affiliations
About the authors
Benoit Leleux is the Stephan Schmidheiny Professor of Entrepreneurship and Finance at IMD in Lausanne, Switzerland, where he was also director of the MBA program (2006-2008) and director of Research and Development (2004-2008). He is currently the co-Director of Foundations for Business Leadership (FBL).
Jan van der Kaaij co-founded his advisory firm in 1997. Today Finch & Beak has grown into a European consultancy specialized in accelerating sustainability. Jan managed numerous consulting projects for major companies such as McDonalds, SwissPost and DSM. Since 2004 he is associated with IMD Lausanne on sustainability.
Bibliographic Information
Book Title: Winning Sustainability Strategies
Book Subtitle: Finding Purpose, Driving Innovation and Executing Change
Authors: Benoit Leleux, Jan van der Kaaij
DOI: https://doi.org/10.1007/978-3-319-97445-3
Publisher: Palgrave Macmillan Cham
eBook Packages: Business and Management, Business and Management (R0)
Copyright Information: The Editor(s) (if applicable) and The Author(s), under exclusive licence to Springer International Publishing AG, part of Springer Nature 2019
Softcover ISBN: 978-3-319-97444-6Published: 15 November 2018
eBook ISBN: 978-3-319-97445-3Published: 11 November 2018
Edition Number: 1
Number of Pages: XVI, 298
Number of Illustrations: 102 b/w illustrations
Topics: Popular Science in Business and Management, Sustainability Management, Business Strategy/Leadership, Innovation/Technology Management