Postdisciplinary Studies in Discourse

Semiotics and Verbal Texts

How the News Media Construct a Crisis

Authors: Gravells, Jane

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  • Provides a template for other researchers aiming to describe the linguistic characteristics of large written data sets
  • Grounds a highly theoretical approach in the very concrete, well-known and accessible example of the BP Deepwater Horizon crisis of 2010
  • Integrates theory, data analysis and critique to analyze the fragmented, diverse and unbounded language used by the media in the coverage of a crisis
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eBook 83,29 €
price for Spain (gross)
  • ISBN 978-1-137-58750-3
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  • Immediate eBook download after purchase
Hardcover 103,99 €
price for Spain (gross)
  • ISBN 978-1-137-58748-0
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
  • The final prices may differ from the prices shown due to specifics of VAT rules
Softcover 103,99 €
price for Spain (gross)
  • ISBN 978-1-349-95456-8
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
  • The final prices may differ from the prices shown due to specifics of VAT rules
About this book

This book offers an innovative approach to analysing written texts, grounded in principles of semiotics. Envisaging whole news media representations as ‘signs’, and using the real-world example of the BP Deepwater Horizon crisis, the author demonstrates how business crises are constructed through language. Gravells identifies patterns of language which show a progression from one kind of ‘current news’ representation to a different kind of coverage.  This coverage positions the crisis as having symbolic and conventional meaning within varied social contexts, including the arts, business and the environment. Using a wealth of examples from the BP story to illustrate her practical research approach, Gravells draws ‘language maps’ of different phases of the crisis representation, showing how an early ‘iconic’ phase of representation moves through an ‘indexical’ to a ‘symbolic’ phase, and projects a return to a ‘naturalised icon’.  This book will be of interest to researchers and students of semiotics, those exploring research methods and linguists with an interest in business and media communications.

About the authors

Jane Gravells is a lecturer in Linguistics at Aston University. Her research interests have been in those areas where language and business intersect.  Her work in semiotics relates to the role of written language in multimodal texts.  Jane has taught applied linguistics and business studies at several leading universities. Before this, she had a successful career in qualitative Marketing Research.

Reviews

“This important book marks a new departure in contemporary discourse analysis. Simultaneously deploying and extending semiotic theory, it traces convincingly how a media event passes from factual description to symbolic shorthand. By integrating theory, data analysis and critique in a strikingly innovative way, Gravells provides an exciting model for a new path of investigation which will enrich enquiry across a range of disciplines and at all levels of research.” (Guy Cook, Professor of Language in Education, King's College London, UK)

“Jane's engaging book helps us to understand the way people make sense of extreme events such as a business crisis over time. She argues for the concept of a spiral of representation that moves from supposed Iconic representation, through an Indexical to a Symbolic stage and back to a new 'naturalised' Icon. Her original application of semiotic models to news media discourse offers scholars new ways of conceptualizing, analysing and interpreting written as well as multimodal texts.” (Judith Baxter, Emeritus Professor of Applied Linguistics, Aston University, UK)

Table of contents (15 chapters)

Table of contents (15 chapters)

Buy this book

eBook 83,29 €
price for Spain (gross)
  • ISBN 978-1-137-58750-3
  • Digitally watermarked, DRM-free
  • Included format: PDF, EPUB
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Hardcover 103,99 €
price for Spain (gross)
  • ISBN 978-1-137-58748-0
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
  • The final prices may differ from the prices shown due to specifics of VAT rules
Softcover 103,99 €
price for Spain (gross)
  • ISBN 978-1-349-95456-8
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
  • The final prices may differ from the prices shown due to specifics of VAT rules

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Bibliographic Information

Bibliographic Information
Book Title
Semiotics and Verbal Texts
Book Subtitle
How the News Media Construct a Crisis
Authors
Series Title
Postdisciplinary Studies in Discourse
Copyright
2017
Publisher
Palgrave Macmillan UK
Copyright Holder
The Editor(s) (if applicable) and The Author(s)
eBook ISBN
978-1-137-58750-3
DOI
10.1057/978-1-137-58750-3
Hardcover ISBN
978-1-137-58748-0
Softcover ISBN
978-1-349-95456-8
Edition Number
1
Number of Pages
XVII, 272
Number of Illustrations
10 b/w illustrations
Topics