Authors:
Looks at individual and group performance media activism that is mediated through digital platforms
Argues that by investigating social movements through interactivity of those engaged on digital platforms, we can better understand the role that mediated activism plays in the digital age
Utilizes primary data from social media platforms by applying a social network analysis (SNA) approach to better understand the messages being transmitted, the people, organizations and media that are pushing their particular agendas, with an eye toward better understanding of the ways in which social movements operate in a networked society
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Table of contents (7 chapters)
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Front Matter
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Back Matter
About this book
Social network analysis as applied to media activism represents an interdisciplinary field that encompasses social psychology, sociology, as well as graph theory, which should suggest this book will be of interest to scholars and students in these and related fields. In the digital age, social network analysis represents a paradigm shift as analytical and data visualization tools can be applied in an interdisciplinary manner. By combining data science and sociology or cultural anthropology, one has the means to visualize networks of individuals and organizations engaged in a social movement, to see how movements are organized (structured) into communities, clusters, and niches, and to visualize power structures within social movements to see who is influencing a network over extended periods of time.
Authors and Affiliations
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Communication Department, Loyola University Maryland, Baltimore, USA
Neil Alperstein
About the author
Neil M. Alperstein is Professor Emeritus in the Communication Department at Loyola University Maryland, USA. He is the founding director of the Emerging Media graduate program. He is the author of Celebrity and Mediated Social Connections (2019), Advertising in Everyday Life (2003), co-author of two books on online education, in addition to contributing book chapters and publishing numerous research articles.
Bibliographic Information
Book Title: Performing Media Activism in the Digital Age
Authors: Neil Alperstein
DOI: https://doi.org/10.1007/978-3-030-73804-4
Publisher: Palgrave Macmillan Cham
eBook Packages: Literature, Cultural and Media Studies, Literature, Cultural and Media Studies (R0)
Copyright Information: The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Switzerland AG 2021
Hardcover ISBN: 978-3-030-73803-7Published: 01 August 2021
Softcover ISBN: 978-3-030-73806-8Published: 02 August 2022
eBook ISBN: 978-3-030-73804-4Published: 31 July 2021
Edition Number: 1
Number of Pages: XXV, 242
Number of Illustrations: 70 illustrations in colour
Topics: Social Media, Media and Communication, Digital/New Media