International Marketing and Management Research

Saxena Arora, A. (Ed)

International Marketing and Management: Perspectives from the Global Logistics & International Business Education and Research Center provides a forum for academics and professionals to share the latest developments and advances in knowledge and practice of global business and international management. It aims to foster the exchange of ideas on a range of important international subjects and to provide stimulus for research and the further development of international perspectives. The international perspective is further enhanced by the geographical spread of the contributors.

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