About this book series

This series examines the business and management strategies that are employed in the management of public services in Africa, which is currently experiencing significant change and revolution.

In the 1990s academics observed that the public is increasingly recognized as a customer; since then public sector organizations have applied marketing tools and strategic planning to sell government policies. Today, almost every service in the public domain is given a marketing twist. The increasing role of public services in driving the African economy makes it essential for these services to be well managed. In the 2000s, the public sector in African countries was expected to spearhead socioeconomic development; however it has proved largely ineffective in this task. In fact it could be argued that the economic and social challenges that characterize the continent are partly due to the systemic weaknesses and poor performance of public sector institutions.  The issues around public sector management have become so complex that the various sub-components deserve special conceptual and case based treatment to fully capture the issues around public sector management in Africa.
 
Books in the series offer arguments and frameworks that push forward existing knowledge about what, why and how the public sector contributes to the socio-economic development of Africa. The series will cover a range of diverse topics including leadership, ethics, public sector procurement and logistics, human capital management and public sector marketing management.
 
All submissions will be double blind peer reviewed. For more information on the peer review process please visit our website: https://www.palgrave.com/gp/book-authors/your-career/early-career-researcher-hub/peer-review-process
 
Electronic ISSN
2730-6127
Print ISSN
2730-6119
Series Editor
  • Robert E. Hinson,
  • Nnamdi O. Madichie,
  • Justice Nyigmah Bawole,
  • Rosina Foli

Book titles in this series

  1. Social Media and Africa's Public Sector

    Perspectives on Contemporary Issues

    Authors:
    • Eric Kwame Adae
    • Kojo Kakra Twum
    • Robert Ebo Hinson
    • Helen Inseng Duh
    • Copyright: 2023

    Available Renditions

    • Hard cover
    • eBook