Bocconi on Management

Entrepreneurial Values and Strategic Management

Essays in Management Theory

Authors: Coda, V.

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About this book

Vittorio Coda's discussion of the goals and purpose of the business enterprise illuminates the long-running debate over the goals of the firm. His conceptualization of the firm and its relationships within society transcends stale arguments over shareholders versus stakeholders by viewing the firm less as an agent of individual interests and more as an engine of social development that unifies the interests of the different participants. In articulating a model of the entrepreneurial firm embedded in a social system and a values system based upon notions of fairness and social responsibility, Coda offers an original approach to interpret the business system. The view of a socially-responsible, entrepreneurial, business sector surfacing in this book offers an attractive alternative to most of the prevailing models of market capitalism that have attracted criticism over the past decades.

About the authors

VITTORIO CODA is Professor Emeritus of Business Strategy at Università Bocconi, Milan, Italy, where he served as Director of the Department of Business Administration. He was also Chairman of SDA Bocconi School of Management, and an editor or board member of several academic journals. He was also President of the Italian Academy of Management.

Table of contents (11 chapters)

Table of contents (11 chapters)
  • Introduction: Some Thoughts on Vittorio Coda’s Contributions to Strategic Management

    Grant, Robert M., Eni Professor

    Pages 1-12

  • Management Theory: Its Content, Specificities, and Role

    Coda, Vittorio

    Pages 15-27

  • Management Theory in the Late 1950s: Revisiting Gino Zappa’s Productive Activities and His Posthumous Work

    Coda, Vittorio

    Pages 28-62

  • The Evaluation of the Entrepreneurial Formula

    Coda, Vittorio

    Pages 65-90

  • The Purpose of the Firm: Physiology and Pathology

    Coda, Vittorio

    Pages 91-113

Buy this book

eBook $89.00
price for USA (gross)
  • ISBN 978-0-230-29905-4
  • Digitally watermarked, DRM-free
  • Included format: EPUB, PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Hardcover $120.00
price for USA
  • ISBN 978-0-230-25016-1
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
Softcover $115.00
price for USA
  • ISBN 978-1-349-32109-4
  • Free shipping for individuals worldwide
  • This title is currently reprinting. You can pre-order your copy now.

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Bibliographic Information

Bibliographic Information
Book Title
Entrepreneurial Values and Strategic Management
Book Subtitle
Essays in Management Theory
Authors
Series Title
Bocconi on Management
Copyright
2010
Publisher
Palgrave Macmillan UK
Copyright Holder
Palgrave Macmillan, a division of Macmillan Publishers Limited
eBook ISBN
978-0-230-29905-4
DOI
10.1057/9780230299054
Hardcover ISBN
978-0-230-25016-1
Softcover ISBN
978-1-349-32109-4
Edition Number
1
Number of Pages
XII, 233
Topics