The National Perspectives on the Development of Public Relations: Other Voices series is the first to offer an authentic world-wide view of the history of public relations. It features six books, five of which cover continental and regional groups. This second book in the series focuses on Eastern Europe.

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Editors and Affiliations

The Media School, Bournemouth University, UK

Tom Watson

About the editor

Tom Watson PhD is Professor of Public Relations in the Media School at Bournemouth University, UK, and Chair of the International History of Public Relations Conference. Tom researches public relations history as well as practice issues. He is a Fellow of the CIPR and a PRCA Founding Fellow.

Bibliographic Information

Book Title: Eastern European Perspectives on the Development of Public Relations
Book Subtitle: Other Voices
Editors: Tom Watson
Series Title: National Perspectives on the Development of Public Relations
DOI: https://doi.org/10.1057/9781137404268
Publisher: Palgrave Pivot London
eBook Packages: Palgrave Business & Management Collection, Business and Management (R0)
Copyright Information: Palgrave Macmillan, a division of Macmillan Publishers Limited 2014
Hardcover ISBN: 978-1-137-40424-4Published: 19 August 2014
eBook ISBN: 978-1-137-40426-8Published: 19 August 2014
Series ISSN: 2947-6909
Series E-ISSN: 2947-6917
Edition Number: 1
Number of Pages: XII, 126
Topics: International Business, Business Strategy/Leadership, Marketing, Corporate Communication/Public Relations, Development Economics, International Economics

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Table of contents (10 chapters)

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Back Matter

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