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Running across Europe

The Rise and Size of one of the Largest Sport Markets

Editors: Scheerder, Jeroen, Breedveld, K, Borgers, Julie (Eds.)

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eBook $79.99
price for USA (gross)
  • ISBN 978-1-137-44637-4
  • Digitally watermarked, DRM-free
  • Included format: PDF, EPUB
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Hardcover $109.99
price for USA
  • ISBN 978-1-137-44636-7
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
Softcover $99.99
price for USA
  • ISBN 978-1-349-49601-3
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
About this book

Analysing in-depth data from 11 European countries, this collection explores the rise of the European running market, the reasons and motives for running, and the most important players in the field. The volume sets out policy challenges and marketing possibilities and addresses issues of participation, cost and health.

About the authors

Christoph Breuer, German Sport University Cologne, Germany Angela Charlton, TNS BMRB Agency, UK Sören Dallmeyer, German Sport University Cologne, Germany Mojca Doupona Topi?, University of Ljubljana, Slovenia Peter Forsberg, University of Copenhagen, Denmark Kirstin Hallmann, German Sport University Cologne, Germany Spencer Harris, University of Colorado, USA Paul Hover, Mulier Institute, The Netherlands Jukka Lahti, University of Jyväskylä, Finland Ramon Llopis-Goig, University of Valencia, Spain Szilvia Perényi, University of Debrecen, Hungary Leonidas Petridis, University of Debrecen, Hungary Samo Rauter, University of Ljubljana, Slovenia Peter Smale, Kantar Sport, UK Andrew Spiers, Sport England, UK Hanna Vehmas, University of Jyväskylä, Finland Harold van der Werff, Mulier Institute, The Netherlands Anna Vilanova, University of Barcelona, Spain Steven Vos, Fontys University of Applied Sciences, The Netherlands

Table of contents (12 chapters)

Buy this book

eBook $79.99
price for USA (gross)
  • ISBN 978-1-137-44637-4
  • Digitally watermarked, DRM-free
  • Included format: PDF, EPUB
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Hardcover $109.99
price for USA
  • ISBN 978-1-137-44636-7
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
Softcover $99.99
price for USA
  • ISBN 978-1-349-49601-3
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.

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Bibliographic Information

Bibliographic Information
Book Title
Running across Europe
Book Subtitle
The Rise and Size of one of the Largest Sport Markets
Editors
  • Jeroen Scheerder
  • K Breedveld
  • Julie Borgers
Copyright
2015
Publisher
Palgrave Macmillan UK
Copyright Holder
Palgrave Macmillan, a division of Macmillan Publishers Limited
eBook ISBN
978-1-137-44637-4
DOI
10.1057/9781137446374
Hardcover ISBN
978-1-137-44636-7
Softcover ISBN
978-1-349-49601-3
Edition Number
1
Number of Pages
XXIX, 297
Topics