Palgrave Studies in Modern Monarchy

The 'Sailor Prince' in the Age of Empire

Creating a Monarchical Brand in Nineteenth-Century Europe

Authors: Schneider, Miriam Magdalena

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  • Explores the remarkable revival of monarchy in nineteenth-century Europe by assessing of the public persona of the 'Sailor Prince'
  • Examines four European royal figures: Prince Alfred of Britain, Prince Heinrich of Prussia, Prince Valdemar of Denmark and Prince Georgios of Greece 
  • Argues that the four princes played a vital role in the advertising of a monarchical brand in the fiercely contested political mass market
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eBook $84.99
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  • ISBN 978-3-319-63600-9
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Hardcover $109.99
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  • ISBN 978-3-319-63599-6
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Softcover $109.99
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  • ISBN 978-3-319-87590-3
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  • Usually dispatched within 3 to 5 business days.
About this book

This book explores the puzzling phenomenon of the remarkable revival of monarchy in nineteenth-century Europe through a new prism: the public persona of the ‘Sailor Prince’. It highlights how four usually overlooked dynastic figures – the younger sons and brothers of monarchs such as Queen Victoria or Emperor William II – decisively helped to advertise their respective dynasties in the fiercely contested political and popular mass market, by aligning them with one of the most myth-invested cultural presences and power-political symbols of the Age of Empire: the navy. The 'Sailor Prince' in the Age of Empire traces the unusual professional careers, the adventurous empire travels and the multifaceted public representations of Prince Alfred of Britain (1844-1900), Prince Heinrich of Prussia (1862-1929), Prince Valdemar of Denmark (1858-1939) and Prince Georgios of Greece (1869-1957). Through the prism of these four personality brands, the study also investigates issues such as the role of the maritime sphere in national identity, the nature and extent of nineteenth-century monarchical modernization, the relevance of intra- and inter-imperial royal diplomacy in the Age of High Imperialism, and the curious collaboration of middle-class opinion-makers and entrepreneurs with Europe’s monarchical establishment.

About the authors

Miriam Schneider studied at the universities of Bayreuth, Cambridge and St Andrews, UK. She has published several essays and articles both in journals and edited volumes on royal history, popular culture and youth fiction.

Table of contents (6 chapters)

Table of contents (6 chapters)

Buy this book

eBook $84.99
price for USA (gross)
  • ISBN 978-3-319-63600-9
  • Digitally watermarked, DRM-free
  • Included format: PDF, EPUB
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Hardcover $109.99
price for USA
  • ISBN 978-3-319-63599-6
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
Softcover $109.99
price for USA
  • ISBN 978-3-319-87590-3
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.

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Bibliographic Information

Bibliographic Information
Book Title
The 'Sailor Prince' in the Age of Empire
Book Subtitle
Creating a Monarchical Brand in Nineteenth-Century Europe
Authors
Series Title
Palgrave Studies in Modern Monarchy
Copyright
2017
Publisher
Palgrave Macmillan
Copyright Holder
The Editor(s) (if applicable) and The Author(s)
eBook ISBN
978-3-319-63600-9
DOI
10.1007/978-3-319-63600-9
Hardcover ISBN
978-3-319-63599-6
Softcover ISBN
978-3-319-87590-3
Edition Number
1
Number of Pages
XII, 309
Number of Illustrations
6 b/w illustrations, 7 illustrations in colour
Topics