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Cracked it!

How to solve big problems and sell solutions like top strategy consultants

Authors: Garrette, Bernard, Phelps, Corey, Sibony, Olivier

  • Shares the most practical and insightful problem solving tools, which have been developed within highly-regarded strategy consultancies such as McKinsey, BCG and Bain
  • Outlines a four-step approach, leading readers from stating problems to selling their solutions
  • Combines strategy consulting methodology, cognitive psychology and design thinking
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Buy this book

eBook $24.99
price for USA (gross)
  • ISBN 978-3-319-89375-4
  • Digitally watermarked, DRM-free
  • Included format: EPUB, PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Hardcover $34.99
price for USA
  • ISBN 978-3-319-89374-7
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
About this book

Solving complex problems and selling their solutions is critical for personal and organizational success. For most of us, however, it doesn’t come naturally and we haven’t been taught how to do it well. Research shows a host of pitfalls trips us up when we try: We’re quick to believe we understand a situation and jump to a flawed solution. We seek to confirm our hypotheses and ignore conflicting evidence. We view challenges incompletely through the frameworks we know instead of with a fresh pair of eyes. And when we communicate our recommendations, we forget our reasoning isn’t obvious to our audience.

How can we do it better?

In Cracked It!, seasoned strategy professors and consultants Bernard Garrette, Corey Phelps and Olivier Sibony present a rigorous and practical four-step approach to overcome these pitfalls. Building on tried-and-tested (but rarely revealed) methods of top strategy consultants, research in cognitive psychology, and the latest advances in design thinking, they provide a step-by-step process and toolkit that will help readers tackle any challenging business problem. Using compelling stories and detailed case examples, the authors guide readers through each step in the process: from how to state, structure and then solve problems to how to sell the solutions.

Written in an engaging style by a trio of experts with decades of experience researching, teaching and consulting on complex business problems, this book will be an indispensable manual for anyone interested in creating value by helping their organizations crack the problems that matter most.

About the authors

Bernard Garrette is Professor of Strategy at HEC Paris. His teaching and research focus on corporate strategy, business simulations and problem solving. He served as MBA Associate Dean at HEC Paris, Corporate Strategy Expert with McKinsey & Company, and consultant or management educator for blue chip companies and start-ups.

Corey Phelps is Associate Professor of Strategy, Marcel Desautels Faculty Fellow and Associate Dean of Executive Education at the Desautels Faculty of Management, McGill University. He is a frequent keynote speaker, corporate trainer and consultant on topics of strategy and innovation.

Olivier Sibony is Affiliate Professor of Strategy at HEC Paris, where he teaches problem solving and strategic decision making. Previously, he was a Senior Partner of McKinsey & Company, where he spent 25 years advising the leaders of global corporations, and held a number of firm leadership roles.

Table of contents (13 chapters)

  • The Most Important Skill You Never Learned

    Garrette, Bernard (et al.)

    Pages 1-14

  • The Five Pitfalls of Problem Solving

    Garrette, Bernard (et al.)

    Pages 15-34

  • The 4S Method

    Garrette, Bernard (et al.)

    Pages 35-52

  • State the Problem: The TOSCA Framework

    Garrette, Bernard (et al.)

    Pages 53-68

  • Structure the Problem: Pyramids and Trees

    Garrette, Bernard (et al.)

    Pages 69-93

Buy this book

eBook $24.99
price for USA (gross)
  • ISBN 978-3-319-89375-4
  • Digitally watermarked, DRM-free
  • Included format: EPUB, PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Hardcover $34.99
price for USA
  • ISBN 978-3-319-89374-7
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
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Bibliographic Information

Bibliographic Information
Book Title
Cracked it!
Book Subtitle
How to solve big problems and sell solutions like top strategy consultants
Authors
Copyright
2018
Publisher
Palgrave Macmillan
Copyright Holder
The Editor(s) (if applicable) and The Author(s)
eBook ISBN
978-3-319-89375-4
DOI
10.1007/978-3-319-89375-4
Hardcover ISBN
978-3-319-89374-7
Edition Number
1
Number of Pages
XIX, 284
Number of Illustrations
62 b/w illustrations
Topics