The College Textbook Publishing Industry in the U.S. 2000-2022
The Search for Competitive Marketing Strategies
About this book series
This series seeks to critically address marketing and communication related issues in higher education. The series aims to be broad in scope (any aspect of higher education that broadly connects with markets, marketization, marketing and communication) and specific in its rationale to provide critical perspectives on higher education with the aim of improving higher education’s emancipatory potential.
- Electronic ISSN
- 2946-4609
- Print ISSN
- 2946-4595
Book titles in this series
-
-
-
-
Rating Professors Online
How Culture, Technology, and Consumer Expectations Shape Modern Student Evaluations
-
