"Disruptions, Innovations, Transformations, and Sustainability in Global Financial Services”

This special issue of the Journal of Financial Services Marketing provides an avenue for the researchers to share innovative insights on financial products, financial services delivery, and financial marketing strategies that enhance or advance the transformation and sustainability of the global financial services sector.

This call for paper submission invites full empirical manuscripts only from the top 10 best presenters at each of the two international conferences listed below covering bank and non-bank financial services marketing, with emphasis innovative disruptions, transformations, and sustainable advancements in any of the following areas:

Innovative Financial Products – New product development / Sustainable financial product/ Consumer finance / Fintech / Personal financial strategies / Islamic banking and finance/ Investment / Insurance / Bancassurance / Risk management / Takaful / Capital market / Islamic capital market/ Asset management / Microfinance/ Real estate finance/ Entrepreneurial finance / Financial advisory / Financial counseling and therapy / Financial Robo advisor, etc.

Financial Services Delivery – New services development / Digital financial services / Fintech / Digital banking technology / AI application in financial services, etc.

Financial Services Marketing – New marketing strategies /Sustainable marketing / Ethical marketing / Responsible marketing / Digital marketing strategies, etc.

The submitted manuscript must relate to the theme and can be conceptual, exploratory, confirmatory, quantitative, or qualitative while remaining methodologically robust.

Submission Guidelines and Deadlines:

The review and publication process will be subject to FSMA editorial procedures and at the discretion of the EIC.

Full paper submission:

Articles submitted for consideration must be original and must not have been submitted to any other publication. The full manuscript must be submitted via the FSMA special issue submission portal on: https://www.editorialmanager.com/fsma/default2.aspx


Submission Opens: : 1st April 2023

Submission Deadline : 30th May 2023

Planned Publication Date : Q4 2023

Manuscript Requirements:

The length of the manuscript is limited to 3,000 to 4,000 words (excluding references, tables, figures, and appendices)

All manuscripts must be provided in WORD version.

All submissions must strictly follow the FSMA’s journal article writing style and format. Please refer to the FSMA submission guidelines at: https://www.palgrave.com/gp/journal/41264/authors/submission

Select this Special Issue when you submit.Take a look at a sample of the open access articles for guidance through at: https://www.palgrave.com/gp/journal/41264/volumes-issues/open-access-articles

To read the full Call for Papers please click here.