Volume 20, Issue 3, September 2024
Table of Content
ORIGINAL ARTICLE
Public diplomacy: a framework-based literature review and decentering research agenda
Andrea Pavón-Guinea, Mónica Codina
ORIGINAL ARTICLE
City brand coolness in the eye of the beholder: an extended conceptualization of city brand coolness and its dimensions
Ulun Akturan, Deniz Kuter
ORIGINAL ARTICLE
Bringing multidisciplinary perspectives of country image: factors influencing the perceptions of Chinese youth toward the images of Russia and Ukraine
Linlan Xu, Chunying Wen
ORIGINAL ARTICLE
Mapping the role of public actors in the constitution of place brand publics in social media
Andrea Lucarelli, Christofer Laurell, Efe Sevin
ORIGINAL ARTICLE
When place brand and place logo matches: VRIO applied to place branding
Fabiana Gondim Mariutti, Vivian Iara Strehlau, John James Loomis, Eliana Herrero
ORIGINAL ARTICLE
Public diplomacy through development assistance: China’s 10,000 Villages Project across Africa
Angela Lewis
ORIGINAL ARTICLE
Nation branding as a tool to attract foreign direct investments: a case study of Qatar
Aymen A. Mohib, Conor Carroll
ORIGINAL ARTICLE
Can numbers tell the story? An investigation on the impact of three place branding and marketing campaigns 2003–2019 on the attraction of new residents to the Isle of Man
Florida Clements
CASE STUDY
Placecinemaking or cinema for placemaking: a reflexive validation
Marco Bevolo, Stefano Di Polito
CASE STUDY
Connecting place branding to social and governance constructs in Johannesburg, South Africa
Zenzile E. Mbinza
BOOK REVIEW
Nation branding and sports diplomacy: country image games in times of change
György Szondi
