Volume 7, Issue 1, March 2019
Table of Content
Original Article
Joint selection of variables and clusters: recovering the underlying structure of marketing data
Susan Brudvig, Michael J. Brusco, J. Dennis Cradit
Original Article
Exploring thought processing similarity using attitudinal constructs: a Chinese versus U.S. contrast
Stuart Auken, William J. Ritchie, Ludmilla Gricenko Wells, Daniel J. Borgia
Original Article
Defining and measuring social customer-relationship management (CRM) capabilities
Hyun Gon Kim, Zhan Wang